Doctor Spin

NOVEMBER 16, 2023

As a PR professional, I often meet with experienced, intelligent, ambitious, conscientious, creative, and highly motivated decision-makers. Learn more: Types of Bad Thinking Habits Subscribe and get a free ebook on how to get better PR ideas. Learn more: Subscribe and get a free ebook on how to get better PR ideas.

eBook 52

eBook Analysis System Data 52

Mindful Marketing

DECEMBER 17, 2015

You are a founding member of PR Boutiques International. PR Boutiques International™ (PRBI), prboutiques.com , is an international network of select boutique, public relations firms. I love that it keeps you on your toes and you need to move smartly, fast and creatively. Producing an eBook on B2B marketing and PR.

Communications 50

Communications Marketing Internal International 50

Shift Communications

JANUARY 12, 2015

I am going to refrain from using all buzz or crutch words, internally, with clients and with media, because with so many PR people out there, everyone sounds the same. Work more with our Marketing Technology and Creative teams and LEARN SOMETHING. Write my first eBook and read MORE! Casey Egan, SHIFT Boston. Ansleigh W.

eBook 60

eBook Creativity Agency Exercises 60

PR 20/20

DECEMBER 6, 2018

The marketing team is blogging 2x per week, and producing a high-quality ebook with an accompanying webinar each month. The key is to gather a group of creative people with shared interests who want to collaborate, and learn from each other (e.g. The CMO fears they’re going to fall short of Q4 goals. What do they do?

Marketing 55

Marketing Resources eBook Construction 55

Sword and the Script

JUNE 6, 2017

The best in-house marketers will then socialize those expectations with internal stakeholders to prevent any future questioning. Also, when an agency team sends a draft of an eBook to review several hours prior to the call, strong in-house marketers review it, make notes, and come prepared. Sadly, this approach isn’t the norm.

Agency 60

Agency Corporate Interviews eBook 60

Doctor Spin

DECEMBER 3, 2023

Groupthink is a challenge for internal communications. In essence, by fostering a culture of open communication and critical evaluation, internal communications enable organisations to make well-considered, innovative, and effective decisions.

Internal 52

Internal International Groups Leadership 52

Waxing UnLyrical

MARCH 11, 2015

Burke suggests that our measurement blind spots are a product of undefined organizational roles and objectives and lack of creativity to measure what we want to measure. By vetting this ahead of time, you address Wittlake’s point and quell the conversation that follows. Begin at the end (what you’re trying to achieve).

Measurement 40

Measurement How To Analytics Customer Service 40

Sword and the Script

DECEMBER 28, 2022

34% said ebooks. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% Read more: The 6 Top B2B Content Formats Buyers Find Most Valuable. Annual spending on PR software grew 14.7% to approximately $5.5 billion in 2021 . to approximately $5.5

B2B 122

B2B Marketing Survey Software 122

Waxing UnLyrical

AUGUST 9, 2018

Today, organizations are looking to use Structured Content for their ebooks, case studies, research reports and blogs. There are three trends driving the need for intelligent content to come to ebooks, reports, blogs, case studies, podcasts and more. It sounds like a lot of work involving a lot of people. It’s early yet.

Writing 72

Writing eBook Case Study System 72

PRSay

APRIL 19, 2016

I’m not sure why it works so well but for eBooks, white papers, infographics or anything related to cause marketing, get going with Pinterest. Internal Signage and Content Marketing – For brands with brick and mortar locations, you should be mirroring your website promotions or content marketing.

Communications 79

Communications Pinterest Reddit Radio 79

ZudePR

JUNE 6, 2016

The root of the problem is always internal. 8: Dan Slee (Birmingham, UK)​ Dan runs a shared learning space for creative communications professionals. Three – including the New Rules of Marketing and PR – are international bestsellers. She write, speaks, and advises on internal communication.​. I'm either on or off.

Writing 114

Writing Social Media SEO Blogging 114

ZudePR

MAY 31, 2015

It had led to the launch of a ground-breaking crowd-sourced ebook called My #PRstack. My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Stuart is an international PR adviser, speaker, trainer, and blogger. And we were questioning why.

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

DECEMBER 13, 2016

Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation. 4) Repurpose high performing promos as a native ad.

B2B 60

B2B Infographics Interviews eBook 60

PR 20/20

SEPTEMBER 21, 2017

These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20. For example, let’s take the case of an ebook. When someone downloads an ebook, a marketer defines a set of rules that tells the machine what to do next (i.e.

Marketing 53

Marketing Software eBook Technology 53

PR 20/20

MAY 26, 2016

A blog showcases your brand’s personality, connecting internal subject matter experts to external readers. It might be time to re-evaluate your blog from top to bottom, and awaken a more stimulating, creative brand personality. Talk about content fatigue.for both the writer and reader alike. 5 Steps to Reimagine Your Blog. Win at work.

Blogging 51

Blogging Brand Branding How To 51

Shift Communications

JANUARY 14, 2015

At a former company I was at, an intern used a photo from a major stock photo service that they found via Google Images on the company website. If you share an eBook for lead generation purposes that has someone else’s material in it without permission, that would be a copyright violation.

Content Marketing 60

Content Marketing Marketing Government Pinterest 60

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 29) John Dennis.

Social Media 120

Social Media Marketing Pinterest Media 120

Masters in Communications

FEBRUARY 12, 2022

Therefore podcasts (a form of radio), eBooks (a form of print media), and video platforms (a digital form of small screen broadcasting) are considered part of this new medium. It is not known whether such creative works were disseminated widely as it is unclear how literate non-Elite Egyptians were.

Ethics 52

Ethics Communications Print Television 52