Sword and the Script

DECEMBER 21, 2021

“We are going to see more journalists build their own paid content channels – with or without backing from media outlets. Brad Marley , Chief Storyteller, Yelram Media . There are financial costs that often cannot be sustained. 2020: 30 Pragmatic Marketing and PR Predictions for 2020. PR grows more in demand.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Contently - Strategy

MARCH 18, 2024

Content related to mortgages, insurance, and financial planning has a way of becoming predictable over time—unless you get a little creative. In this roundup, we’re diving into the top five financial content marketing case studies that have successfully transformed even the most complex topics into unexpectedly captivating content.

Case Study 52

Case Study Financial Content Marketing Study 52

Stuart Bruce

MAY 29, 2015

Many PR professionals help companies and organisations to create annual reports, but despite improvements to make them more interesting they are still frequently just focused on financial data with everything else relegated to mere cosmetic additions. Dell therefore doesn’t have to publish annual or quarterly financial reports.

Report 60

Report Financial Corporate Reputation 60

PR 20/20

JUNE 25, 2019

The public expectations of your company have never been greater… Every company must not only deliver financial performance, but also show how it makes a positive contribution to society. Storytelling with the Cognitive Content Hub™. We've created 400+ content assets to help the industry understand, pilot, and scale AI.

Marketing 52

Marketing Storytelling Technology Community 52

Sword and the Script

DECEMBER 26, 2023

Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. As the market lifts, brands will need to raise awareness and will be ready to invest for the longer term as their horizons extend. ” ~ Morgan McLintic , CEO, Firebrand Communications 6.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

DECEMBER 22, 2020

The list below is broken into four sections: Marketing statistics from 2020. Content marketing statistics from 2020. The survey found, “The top three areas live event budgets will be reallocated to are content creation (43%): hosted webinars (40%); and search marketing (33%).”. Social media statistics from 2020.

Survey 178

Survey Marketing B2B Study 178

Sword and the Script

DECEMBER 28, 2022

Effective storytelling improves valuations. Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. Email subscribers are essential for content marketing success .

B2B 122

B2B Marketing Survey Software 122

Prohibition

NOVEMBER 21, 2022

Drawing on the financial pressure households will be facing this festive season, the campaign positions TK Maxx as the go to destination for affordable, quality gifts people can purchase for loved ones. What is content marketing and how can it help your business? The importance of storytelling in PR .

Fashion 71

Fashion B2C Community Storytelling 71

Waxing UnLyrical

OCTOBER 14, 2015

Think of cartoons as storytelling, and you probably think of animation or graphic novels. And drawing them for eight years has taught me a ton about storytelling, helping me connect with audiences whenever I put down the stylus and put on my communicator’s hat. Draw Me a Story: Six Storytelling Lessons From Cartooning.

Storytelling 32

Storytelling Financial LinkedIn Groups 32

PR 20/20

FEBRUARY 6, 2020

And if you want to absorb marketing news and insight from industry leaders during your commute with a new podcast, we’ve got you covered with 12 of our team’s favorites. This Old Marketing. and Epic Content Marketing. Overview: First started in 2013, This Old Marketing is THE podcast for content marketers.

Marketing 74

Marketing Conference Content Marketing Agency 74

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

The founders tout the software’s “data storytelling at machine scale” to add value to sharing intel – including product news, financial data or analytics. Think again, you may need Scoop.it, a content marketing automation SaaS platform that uses AI to help grow traffic and lead generation through content.

Tools 147

Tools Radio Data Instagram 147

Sword and the Script

MARCH 19, 2018

Respondents said storytelling, content marketing and thought leadership will be more important over the next 12 months. Specifically, the survey found storytelling, content marketing and thought leadership topped the list of more than 20 tactics or trends related to PR in terms of importance.

Survey 74

Survey Trends Communications Storytelling 74

5W PR

JANUARY 31, 2024

Understand where your audience is and share engaging content, participate in conversations, and use social media advertising to amplify your messages. Content Marketing: Develop high-quality content that addresses the interests and pain points of your target audience. FAQ What is a Tech PR Agency?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Cision

MAY 21, 2015

SocialZoomFactor is a podcast created for business and marketing leaders. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. to rock your social media and content marketing.

Social Media 120

Social Media Marketing Pinterest Media 120

Sword and the Script

AUGUST 2, 2016

I have a lot of admiration for those individuals that hold a full-time job in business – especially in PR or marketing – and simultaneously wear a military uniform while serving in the National Guard or Reserve. I think most of the discussion on content marketing comes down to a couple things. are all forms of content.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Contently - Strategy

JANUARY 23, 2019

Are explainers the future of content marketing? After Vox set up this content model, it was easy to expand into an explainer podcast, a Netflix series, a YouTube channel, a Snapchat Discover content, and brand-sponsored projects from its content marketing wing, the Vox Explainer Studio.

Media 111

Media Journalism Content Marketing Education 111