PRSay

MARCH 14, 2022

Often, the things we call creative have never been done before: a new way to advertise something, a unique approach to a PR campaign, a new kind of video effect. Invite your new employees and interns into the board room. As the great French artist Henri Matisse once said, “Creativity takes courage.” Bring in young voices.

Creativity 150

Creativity Employee Survey Internal 150

Communications Conversations

DECEMBER 20, 2022

For the most part, companies are squarely focused on one audience when it comes to their LinkedIn content: customers. LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. I’ve never done the math on this (what percentage is employees vs. customers/potential customers/etc.),

LinkedIn 74

LinkedIn Employee Survey Internal 74

Deirdre Breakenridge

DECEMBER 13, 2021

However, the people who work at a company do. So, then, who is responsible to communicate and demonstrate ethics and values at your company? Each employee of the company should uphold the values and good judgment that guide the company and which lead to ethical interactions and communications.

Ethics 195

Ethics Policies Leadership Employee 195

PRSay

MARCH 28, 2019

While video games are commonly considered a tool to help people unwind after work, a recent study by Brigham Young University suggests they may have a function at work, too. Companies are spending thousands and thousands of dollars on team-building activities, and I’m thinking, go buy an Xbox.”. Unifying remote employees.

Video 167

Video Employee Training Study 167

PRSay

APRIL 22, 2020

The COVID-19 pandemic has had positive outcomes on employee engagement and collaboration, but mixed results on productivity, according to a new study focused on internal communication by the Institute for Public Relations and Peppercomm. The importance of engaging employees.

Employee 174

Employee Crisis Survey Study 174

Stern + Associates

MAY 8, 2023

Social media has become an essential integrated marketing channel for B2B companies. To make the most of social media, B2B companies can (and should) strategically use hashtags to increase visibility, reach new audiences and engage with existing followers.

B2B 111

B2B Social Media Company SMB 111

PRSay

JULY 27, 2020

As employees look for answers during the COVID-19 crisis, they need simple, straightforward language. Employees have never liked corporate-speak, of course. These contrived communications are the exact opposite of the natural conversations employees engage in everywhere else,” the authors noted. Sharpen the focus.

Employee 196

Employee Leadership System Corporate 196

PRSay

APRIL 7, 2020

Based on surveys conducted on March 6–10 in 10 countries, the research shows the following: Employees trust employer communications. 19, found that employees trust their employers far more than they trust governments or news media. Employees expect frequent updates. Edelman’s 2020 Trust Barometer, published on Jan.

Crisis 149

Crisis Company Communications Government 149

Communications Conversations

JULY 12, 2018

Last week, Jeremy Wheaton wrote an interesting piece on just how far we’ve fallen when it comes to companies and training employees to fill the increasingly large skills gap. Translation: Times are good to be an employee. Translation: Times are good to be a GOOD employee.

Training 60

Training Employee Company Analytics 60

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Prohibition

APRIL 15, 2020

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks. Film in landscape. Position yourself carefully.

Film 62

Film Leadership How To Video 62

Prohibition

AUGUST 16, 2021

Video content has become a central component across all social media platforms. Brands have taken this on board and are using video across their channels more than ever before to convey messages, showcase new products or share thought leadership. Video content on LinkedIn is becoming more utilised by brands.

LinkedIn 62

LinkedIn Video How To Marketing 62

Burrelles Fresh Ideas

DECEMBER 5, 2023

It serves as the lifeblood that fuels organizational synergy, promotes transparency, and provides a sense of community among employees. Consistent communication is a powerful tool to fortify your company’s culture and uphold its values, fostering transparency throughout the workplace.

Internal 97

Internal International Communications Employee 97

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

The Stalwart Blog

MARCH 5, 2020

Tell us a little bit about Flexible Work Solutions, which is your company, how you got into that, and how you help organizations. Joanie Connell: Well, Flexible Work Solutions focuses on attracting, retaining, and developing employees, leaders mostly. Thank you so much. Interviewer: Absolutely. Thanks so much for your time.

Interviews 107

Interviews Video Communications Leadership 107

Communications Conversations

APRIL 17, 2020

Especially given consumers are looking for brands to take leadership right now. But, still a big move by a monster company who would easily be talking about any number of things right now. Best Buy shares CEO video message initially aimed at employees on LinkedIn. Nice to see a local company doing that here in Minnesota.

Social Media 198

Social Media Brand Branding Employee 198

Prohibition

FEBRUARY 10, 2020

It’s no secret that video is champion content when it comes to social media. With social video generating 1200% more shares than text and image combined, this social media trend continues to dominate platforms and is helping companies improve brand awareness, conversion rates and sales figures.

Video 62

Video YouTube Social Media Storytelling 62

Onclusive

AUGUST 22, 2017

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent.

Media Training 397

Media Training Crisis Communications Conference Training 397

The Hoyt Organization

SEPTEMBER 18, 2023

Most leaders have had to revamp policies to meet employee demands for friendlier and more flexible workplaces. Read on to discover what they are and how to use them to steer your company to success in these uncertain times. Employees will pay attention to your decisions and how you respond to various scenarios.

Employee 99

Employee Leadership Exercises Policies 99

PRSay

JULY 6, 2021

It takes a specific type of person to succeed — to thrive — inside your company, doesn’t it? Every company has one, whether it was built intentionally or not. It’s the reputation your company has as an employer. Your Culture: What it’s like to work at your company. Why did they decide to work for your company?

Brand 176

Brand Branding Employee How To 176

Deirdre Breakenridge

MAY 1, 2017

What started as a social media experiment has quickly become an integral part of the Socialfly brand, company culture and our favorite part of the week! Video content is the future of social media and for brands, businesses or influencers questioning the benefits, we detail five ways going live has improved our agency.

Video 283

Video Facebook Social Media Creativity 283

PRSay

DECEMBER 10, 2021

After working from home for nearly 20 months, many employees who’ve been given the chance to return to the office in person, even for one day a week, are finding they prefer to stay remote and say it makes them more productive. Some employees have living conditions that are not conducive to work, such as cramped spaces and noisy roommates.

Employee 190

Employee Policies Agency Study 190

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Broader remit, more engagement across the company.”. Old and new tasks.

Communications 126

Communications Crisis Internal International 126

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

B2B companies can engage and attract followers through educational and entertaining content. Social content is most effective when it offers something not directly related to the company in question. For B2B companies, an educated customer is like gold. The video stories are shared on all other social channels.

B2B 170

B2B Social Media Media Education 170

Newsfile

FEBRUARY 28, 2024

company website, blogs). Brand advocates include customers, employees, and influencers. A User-generated content (UGC) is any content—text, videos, images, reviews, or testimonials—created by people, rather than brands. UGC can come from customers, brand loyalists, employees, or even paid UGC creators. sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend. percent to 5.4

How To 180

How To Employee Survey Exercises 180

MaccaPR

JUNE 11, 2020

With over 50% of employees fearful of contracting COVID-19 upon returning to the workplace, effective internal communications must go beyond addressing the safety procedures being put into place. Below, we dive deeper into how to deliver effective, empathetic employee communication. Perfecting Delivery and Tone of Your Message.

Internal 62

Internal International Communications Employee 62

PRSay

JULY 22, 2021

Until March 2020, working from home was, for most employers, an idea that raised many concerns — especially regarding cybersecurity, employee productivity and accessibility. A 2020 study from Growmotely, a company that matches organizations with remote workers, found that 97 percent of employees prefer not to return to the office full-time.

Employee 148

Employee Exercises Study Meeting 148

5W PR

MARCH 26, 2020

For heads of companies looking for extra guidance during this time, we’ve compiled considerations for how to best handle and communicate office closures. Communication with employees is extremely important during this time. While employees are working from home, stay in contact with them. Be Transparent. Be Visible.

How To 88

How To Employee Financial Meeting 88

Beyond PR

FEBRUARY 22, 2018

A company that takes the time to define and shape culture and values is one that employees are proud to work in. Companies with strong culture can, in fact, reduce job turnover. Studies show that organizations with high company culture have just 13.9 percent turnover whereas others with low company cultures have 48.4

Company 70

Company How To Employee Resources 70

Bianchi Biz Blog

OCTOBER 17, 2022

But what about the transformation of leadership and business culture we need to get us there? The Finding Gravitas podcast has been an integral part of that mission, sharing stories and strategies from changemakers like the godfather of the EV Dr. Andy Palmer , leadership expert Stephen M.R. Author : Jan Griffiths.

Automotive 88

Automotive Industry Leadership Interviews 88

Flack's Revenge

OCTOBER 25, 2017

I enjoyed attending my third consecutive Social Tools Summit event in Boston last week, where I moderated a panel on branding and thought leadership. Experts and practitioners from big and small companies, education, non-profits, etc., Experts and practitioners from big and small companies, education, non-profits, etc.,

Tools 120

Tools Enterprise Analytics Case Study 120

5W PR

JANUARY 13, 2020

The first place to start is an honest assessment of how well the entire company is in tune with marketing’s digital marketing strategy. Do sales and senior leadership embrace and support marketing’s vision and plans? What kind of ROI is digital marketing bringing to the company compared to companies of similar size and product line?

Marketing 78

Marketing Comparison Video Survey 78

Communications Conversations

MAY 20, 2020

During the pandemic, however, two new companies have emerged as powerful players in the brand journalism category. And, the names of these two companies might surprise you: Salesforce and Johnson & Johnson. Sure, they’re a relatively trendy company based in San Francisco. Now, the video episodes are a little long.

Journalism 148

Journalism Brand Branding Interviews 148

PRSay

JULY 14, 2020

When COVID-19 first began impacting businesses, company leaders had to make a variety of decisions behind the scenes. From the first week of the lockdowns, I wanted to be sure that my employees knew that the situation was fluid, that we would be assessing things as we went and that their jobs were safe. Art credit: lilly ma.

System 157

System Community Social Media Employee 157

Sword and the Script

DECEMBER 21, 2021

Video gets even bigger. Year of the employee. 2022 is going to be known as the year of the employee. Year of the employee. 2022 is going to be known as the year of the employee. But it’s employee retention and engagement that will take priority. Tom Pick , Digital Marketing Consultant, Webbiquity , LLC.

Marketing 215

Marketing Content Marketing Social Media Employee 215

PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff.

Internal 155

Internal International Communications Employee 155