Sword and the Script

FEBRUARY 11, 2017

Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder. He points out a range of emerging devices, “like Amazon Echo and Google Home, along with other IoT offerings including smart cars,” are creating opportunities. What sort of opportunities?

Tools 60

Tools Pinterest Marketing Media 60

Karen Freberg

JULY 18, 2017

This actually was a topic of conversation on the Social Media Professor’s Community FB group I created, and this really struck a cord for me. Messenger is being used in a variety of different ways, like customer service. 8 Writing Tools for Social Media (Hootsuite). Google Analytics. HubSpot Certifications.

Social Media 40

Social Media Resources Media Case Study 40

Waxing UnLyrical

MAY 8, 2015

I thought about trying to write something connected to Deflategate , but a) it would have been a stretch, and b) I really don’t care about Tom Brady. They also have really good customer service. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Skype 40

Skype Customer Service Travel Leadership 40

Beyond PR

SEPTEMBER 8, 2016

Write about the thing, not the keyword string. was the tool he recommended) and looking at the semantic phrases linked at the bottom of a keyword’s Google search results page, Andy was able to come up with many more relevant sub-topics to include in his article. Think of how this applies to your customer community and content strategy.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

Waxing UnLyrical

AUGUST 5, 2015

PlayStation Social Media Strategist Genny Harrison says that the gaming community hasn’t found Snapchat as useful to build community as other industries have. “In Do customer service on Snapchat? You can do this with campaign unique codes, or somewhat effectively (because of the time expiry) with Google Analytics.

Measurement 40

Measurement How To Marketing Engineering 40

Waxing UnLyrical

AUGUST 25, 2010

Its strength, to me, lies in its original offering, the “universal&# address book which allows you to keep your contacts current even if you switch jobs, i.e. email services, and so on. Now they’re offering a direct sync with Google (beta) if you’re a premium user (read, give them money, currently just under US $60 a year).

Tools 100

Tools Google Twitter Facebook 100

MaccaPR

OCTOBER 14, 2015

As opposed to only writing on your company blog, your content has a higher chance of being discovered on LinkedIn Pulse, because your content will be specifically curated to certain networks with an audience that’s already built for you. When done strategically, your content could rank on Google easier with LinkedIn than your company blog.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Newsfile

JANUARY 30, 2024

For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Along the same lines, Google currently offers Gemini Pro in Bard. Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Eapen, Daniel J. and Salesforce.

Trends 105

Trends YouTube Video Social Media 105

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. And I doubt there is anyone working in the PR profession that would concede that communications can’t be managed. Twitter Google+ LinkedIn How to Develop Meaningful PR Measurement.

Measurement 40

Measurement How To Analytics Customer Service 40

Buzzstream

FEBRUARY 9, 2024

Google doesn’t like it when link builders try to game the system, and they regularly take steps to discourage this. Gray hat tactics aren’t explicitly banned by Google but are looked down upon. I’m happy to help write a custom post, embed code, or any high-res graphics if you need them. Please let me know.

Google 71

Google Infographics Pitching Resources 71

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. It comes down to every customer service interaction. Is it isolated in one community or one space or one network?

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Stephen Waddington

FEBRUARY 24, 2019

Here’s the presentation deck and write up. The exception are public service information and customer service. ?? There’s limited mention in the report of the role of the following in the propagation of fake news: owned media, PR, news media; figures in public life; Twitter, Google or YouTube. ?? It’s a brutal read.

Skype 61

Skype Facebook Sports Interviews 61

Polaris

SEPTEMBER 4, 2014

Google returns over 27 million results. PR encompasses all forms of business communication. A professional practitioner helps clients with internal communications, community engagement, social media best practices, speech writing, investor relations. If you search the phrase do-it-yourself public relations ,?

Publicity 100

Publicity Interviews Reputation Construction 100

The Stalwart Blog

APRIL 26, 2020

This show is basically focused on providing a voice to the small business community. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram. Google your name and Google your business’s name and see what comes up. I recommend this.

Crisis 78

Crisis Local Facebook Social Media 78

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. KISSMetrics ( @KISSmetrics ): Up-to-date on Google Analytics news and hacks. Avinash often writes in-depth pieces backed by research, and chock-full of strategic tips. GrowthHackers ( @GrowthHackers ): A community forum for marketers to engage.

Resources 53

Resources Marketing SEO Engineering 53

Waxing UnLyrical

DECEMBER 14, 2012

Kirk Hazlett’s posts, for example, often reinforce the strong customer service element in good public relations and how, while “it’s not rocket science,” it does take hard work. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Facebook 87

Facebook Customer Service LinkedIn Examples 87

Waxing UnLyrical

APRIL 10, 2013

Basically it helps you schedule meetings right in your Google calendar, by detecting (usually quite accurately) times being discussed via email. Write That Name : I’m pretty sure Shaun Dakin turned me onto this (perhaps Soocial too, but definitely WTN), so thank you, Shaun! They also have really good customer service.

Tools 105

Tools Skype Google LinkedIn 105

Stephen Waddington

FEBRUARY 12, 2019

The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. Facebook has a strong and growing platform of services including Instagram and WhatsApp. Meanwhile Google+ has fallen by the wayside. Pinterest has posted strong growth in visual imaging.

Publicity 79

Publicity Community Pinterest Reputation 79

MaccaPR

FEBRUARY 10, 2015

Is Taylor really composing every tweet, writing every post and personally popping each image online? And, back in 2012, Swift pre-released her ‘Red’ single, “We Are Never Ever Getting Back Together” via a Google+ hangout with fans and a live Web chat, which launched a full two months before the CD dropped at retail. Source: E! ).

Social Media 48

Social Media Marketing Media YouTube 48

Stuart Bruce

OCTOBER 30, 2014

We can understand how Facebook and Twitter conversations can represent different parts of the community. Google Glass is still at a rudimentary stage. How often does the Financial Times write stories about itself? We can use it to measure and evaluate our success. Wearables have only just started to impact us.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 93

Social Media Marketing Media Creativity 93