Remove Community Remove Creativity Remove Energy Remove Leadership
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PR Agency Life: What to Expect

Burrelles Fresh Ideas

During the summer, I had the opportunity to work as a public relations intern in the clean energy space. As a student studying environmental communications, the opportunity was refreshing and exciting because my knowledge of how crucial PR is to the renewable energy space deepened.

Agency 89
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Pride in a Time of Pandemic

PRSay

The month of June marks the traditional celebration of LGBTQ Pride in communities across the nation and world. The global coronavirus pandemic has resulted in the cancellation of hundreds of pride celebrations worldwide, a severe setback at a time when fostering community and bringing people together is more important than ever.

Community 209
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Squad Goals Achieved: Barokas Welcomes David Mandell as COO

Barokas

Our staff is smart, gritty and creative. We give back to our communities with passion and energy. Over more than 20 years, David has held leadership roles at various agencies and led global communications for Deloitte. We are lucky to have David’s leadership and expertise at the agency.

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Relationship Advice: Your Nonprofit Organization and Building Community Organization Partnerships

Waxing UnLyrical

To encourage social responsibility, create a culture of giving back to the larger community. Review the cohort’s purpose, at least yearly, and switch leaders to maintain its energy, creativity and inspiration. Keep the energy alive. Include volunteering in your communications process, mainly research and planning.

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Brand Marketing Fun-damentals That Consumers Crave

PRSay

brands have been gearing up full throttle on PR and marketing communications campaigns. As an agency that heavily infuses fun creative in our earned, social and digital media campaigns, we wanted to understand consumers’ appetite for lighthearted approaches in brand marketing, given this challenging news climate. Embrace it.

Consumer 164
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Meet Board of Directors Nominee Michelle Egan, APR, Fellow PRSA

PRSay

How do you maintain a balance between your work and your community/volunteer service, including serving on the PRSA Board? Any single week can be filled with meetings, coaching, planning, evening events, creative work, crisis management and volunteering with PRSA and in the community. I get energy from that.

Meeting 148
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An A to Z guide to marketing and PR agency management

Stephen Waddington

Don’t over complicate it, save your energy for clients. Community – the era of command and control is over, especially in networked agencies. Energy – agencies should be high energy environments. Eliminate bureaucracy and communicate openly, transparency, and quickly. It’s critical to motivation and performance.

Agency 114