Waxing UnLyrical

OCTOBER 19, 2015

When it comes to storytelling, quality over quantity is a pretty standard rule of thumb. Compelling storytelling can expand your audience and strengthen the bond you have with your customer base. This week’s roundup is chock full of advice to spice up your storytelling. Pedal-powered Storytelling. ” 4.

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Waxing UnLyrical

OCTOBER 12, 2015

This week we help you get started with these nonprofit storytelling tips. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. INFOGRAPHIC: A Nonprofit Storytelling How-To. INFOGRAPHIC: A Nonprofit Storytelling How-To.

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Waxing UnLyrical

OCTOBER 5, 2015

Every PR pro knows the importance of storytelling. Here are some tips on getting started measuring your storytelling efforts. Why: “And as any good PR pro knows, storytelling is also key to a successful campaign—yet it’s only half of the equation. 3 Ways to Measure the Results of a Business Storytelling Project.

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Waxing UnLyrical

APRIL 6, 2015

How do we meaningfully build and celebrate communities? An energized community can give your cause (or campaign) just the right amount fuel to make a difference, no matter how large or small it is. But when done right, community building efforts don’t just pay off for your community, but for your organization as well.

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Prohibition

JANUARY 23, 2023

Videos are also a great storytelling device. For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience. Although all videos (where appropriate) should prove visually striking, LinkedIn is not Instagram and instead your video content can prove more educational.

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Waxing UnLyrical

AUGUST 11, 2014

. 3 TED Talks That Uncover the Secrets of Storytelling. Why:Storytelling is vital to the success of your brand because of its connection-building power. In this guest post for Jay Baer s Convince and Convert, Julie Neumark examines three TED talks bypeoplewho (may)have mastered the secret of storytelling.

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Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Blogs, including independent and corporate blogs, can be credible. If you want to change corporate culture, focus your efforts on executives, customers and employees.

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Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. I also think we benefitted from the love our community has for the Twins.

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Cision

JULY 20, 2015

Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites. We went to those online communities and announced our product and drummed up interest.

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Cision

APRIL 5, 2017

Corporate citizens need to be the change they want to see. With Facebook and LinkedIn, we reach our customers and our publishers directly. I’m hard-pressed to think of any issue on the corporate side which has risen to the level of a public policy issue where you couldn’t have found the canary in the coal mine first.

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Stephen Waddington

MAY 31, 2018

Nicola Quinn leads communication for the Royal National Lifeboat Institution (RNLI) in the North East. Her career spans agencies and corporate organisations in London, New York and her native Newcastle. Storytelling, and a strong backstory helps engage music fans. You’ll find them all on LinkedIn and Twitter.

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Waxing UnLyrical

DECEMBER 14, 2015

Five Observations Gained from Starting an Online Community. Storytelling through the Eyes of a Child. You are never too old to apply the lessons learned from stories to your business strategy,” writes Karelyn Lambert as she shares “lessons learned from storytelling to children that can easily be used by your brand.”

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Waxing UnLyrical

MARCH 23, 2016

Before I tell you more about it, I’d like to give a BIG shout out to the hosts of chats and the respective communities who helped me learn and increase knowledge over the years and yes, I have built strong relationships with them over time! Regularly interacting with these communities helped me gain immense knowledge.

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Waxing UnLyrical

NOVEMBER 10, 2014

12 ways to improve your digital storytelling. You should check out what she’s doing with Social Strata, especially if you are looking to build and manage an online community, but I just loved this post about building a knowledge base. Twitter Facebook Google+ LinkedIn Monday Roundup: Blogging for Veterans.

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Waxing UnLyrical

JUNE 9, 2017

Over time you’ll see that this extremely useful automation that we’ve come to rely on will make you look anything but robot-like to your network … and help transform them into your community. Twitter Facebook Google+ LinkedIn How to Make Your Email Autoresponders Sizzle More Than Jessica Rabbit.

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The Hoffman Agency

MARCH 10, 2017

If you package it with the right storytelling foil, the community might be more receptive to it. Granted, the magic mix is not something that can be determined overnight, but experiment and see how certain content, even sometimes self-serving ones, can help unlock their community engagement potential. Expand beyond LinkedIn.

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Waxing UnLyrical

MARCH 14, 2016

What You Can Learn About Storytelling from Charity Water. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Hook Your Audience.

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Waxing UnLyrical

OCTOBER 24, 2016

I’m currently working as the Director of Communications and Marketing at Teach For America – New York. I am obsessed with storytelling. In my opinion, Social PR has become the key to connect with and influence communities and to succeed in business. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Dinean Robinson.

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Sword and the Script

JANUARY 14, 2020

She’s a former colleague and friend and currently heads communications for the Auto Care Association. She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value.

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Waxing UnLyrical

NOVEMBER 7, 2016

Take the Master Course, of course But also, study various social media campaigns and see how they use storytelling to gain audience engagement. You can learn more about and talk to Dawn via Twitter and LinkedIn. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Dawn Buzynski. Wouldn't you like to be in her kitchen?

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Sword and the Script

SEPTEMBER 6, 2016

Today, most of the PR community know her as the vice president of implementation for a venerable vendor in the PR vertical: BurrellesLuce. Tressa credits a brief stint in corporate communications for a health care company with stoking her interest in PR. Off Script #7: Lou Hoffman on PR and Storytelling.

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Sword and the Script

AUGUST 20, 2019

Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR. Today, she’s the vice president of Communications for the Society of Human Resource Management (SHRM). She says her career aspiration, at the time, was to be a video jockey for MTV.

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Waxing UnLyrical

JUNE 7, 2013

Good storytelling. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn The Long and the Short of It: What PR Can Learn From Good Short Stories. You’ll use words and phrases that evoke the essence of that time.

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Waxing UnLyrical

NOVEMBER 2, 2015

Draw Me a Story: Six Storytelling Lessons From Cartooning. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Multimedia in PR. ” You can thank me later. Based in the Washington, D.C.,

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Waxing UnLyrical

JUNE 22, 2015

Why: The inimitable Lee Odden shows us where content marketing fits “in the public relations and communications mix.” ” How do you make your content “wow” your community? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Waxing UnLyrical

MAY 4, 2015

Importance of storytelling for your organization. Why: “I think ‘community’ was just becoming a social media buzzword at the time. Content Marketing: Without Community, It’s Only Half the Equation. Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA Counselors Academy 2015. ” 3.

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Waxing UnLyrical

AUGUST 28, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn When Great Content is Disguised as Math. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn't you like to be in her kitchen?

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Waxing UnLyrical

OCTOBER 2, 2015

invented storytelling (yea, yea, I know, everyone says that). People who are creating educational opportunities for India’s PR community, like Amith Prabhu. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

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Waxing UnLyrical

OCTOBER 17, 2016

Social PR creates a sense of community, engagement, and empowerment which is a win-win for both parties. Girl Up is the epitome of storytelling and cultivating that human touch essential in successful PR. You can learn more about and talk to Danielle via her Twitter and LinkedIn. . What’s your secret Social PR Superhero power?

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Waxing UnLyrical

JUNE 17, 2015

Now, they have the luxury of reaching out to their audiences directly… through content storytelling. Content storytelling is all about creating attractive, valuable and interesting information your customers are passionate about , so they actually pay attention and engage with the brand. But how do they do this effectively?

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Sword and the Script

DECEMBER 10, 2019

New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. 17: Wendy Zajack.

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Waxing UnLyrical

JUNE 5, 2018

– Digital and visual storytelling. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Basic graphic design skills using tools like @canva @AdobeSpark @Adobe. – Some basic html knowledge.

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Nonprofit Measurement Analytics Creativity 56

Waxing UnLyrical

APRIL 4, 2016

PR Stands for Personal Relationships’: Scott Higley on Strategic Storytelling, Trends and Branding. The most successful communicators have been the ones who have built relationships along the way,” says Scott Higley in this PRSA interview. Twitter Facebook Google+ LinkedIn Monday Roundup: Personality, PR, and Influence.

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Banking Social Media Storytelling Training 40

Waxing UnLyrical

DECEMBER 7, 2016

The onset of content marketing and emergence “owned media” has turned the storytelling torch into a shared thing that is jointly owned by traditional media and brands. We leveraged LinkedIn Pulse and several employees’ blogs to create a communal narrative about the funding. Yes, we did that.). Rebekah holds a B.A.

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Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. That’s why we’ve created a platform uniting software, education, and community to help businesses grow better every day. Are you keeping up with the times?

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Blogging Education Resources Creativity 68

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. Also see PR and Storytelling; Off Script No. . – Betsy Hindman | Hindman Company. 3) Emotional connection with customers. “I

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Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6. Continued consolidation of media outlets.

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