Should Your Business Analyze Consumer Sentiment On Reddit
PeakMetrics Insights
SEPTEMBER 20, 2022
Customer sentiment can be easily swayed on Reddit, which is why you should monitor this site’s highly active community.
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This Week in PR Ethics (5/18/23): Taking on Climate Lies
Ethical Voices
MAY 18, 2023
Schrag believes that our communication efforts have been effective and are overcoming consumer hesitancy and confusion about adopting clean energy. This is particularly important, because Reddit is a prime news source for Gen Z and Gen Alpha.
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How to Leverage Emotions to Boost Digital PR
Cision
AUGUST 23, 2017
Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. Emotional intelligence drives consumer culture which influences your business strategy. So, why not capitalize on this approach to forge a lifelong relationship with your consumers?
Introducing Crisis Dashboard
NewsWhip
OCTOBER 21, 2020
They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. Most recently, last month we released the most comprehensive Reddit monitoring solution in the world, and we’ve added it to Crisis Dashboard. Announcing the NewsWhip x Reddit Partnership.
Reputation on social media – Comms must own it or lose it
NewsWhip
FEBRUARY 19, 2021
Modern consumer reputation crises cannot be understood through the veneer of media reports, especially with such data on the true reach and impact of those reports provided by mostly estimated metrics. The complexity of that new environment should be the great opportunity for communications professionals in the 2020s.
The Basic Benefits and Drawbacks of Owned, Shared, Earned, and Paid Media
Sword and the Script
JANUARY 24, 2023
Drawbacks: It’s a grind to produce content worth consuming consistently – and consistency is a requirement. Examples: LinkedIn, Twitter, Reddit, Disqus, Mastadon, Discord Benefits: These sites attract an audience of their own, so assuming your target market is on a given site, it’s a chance to connect with the right people.
5 Simple Ways Small Businesses Can Ace Social Listening in 2019
Waxing UnLyrical
MAY 13, 2019
Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. Identify Relevant Groups, Communities.
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