5W PR

OCTOBER 10, 2023

Product discovery Consumers often discover new products and brands through social media. Brand loyalty Engaging social media consumer behavior can foster brand loyalty. When brands interact with customers and provide excellent service, it strengthens the consumer-brand relationship.

Social Media 88

Social Media Consumer Media Crisis Management 88

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

NFTs benefited further from press attention to the metaverse, driven by Facebook’s very public commitment and rebranding as Meta. Peloton was riding high just before Christmas after its speedy response to a fast-breaking PR crisis. Peloton swiftly steered its brand out of trouble by killing the campaign. Badly played.

Facebook 310

Facebook Crisis Employee Government 310

Melissa Agnes

APRIL 11, 2018

One of the things that I love about issue management, is the opportunity that it presents to organizations. Opportunity to develop unbreakable relationships with your stakeholders, build brand trust and credibility in your marketplace, and strengthen your overall culture, productivity, and profitability.

Crisis 160

Crisis Crisis Management Policies Privacy 160

Rock the Status Quo

MARCH 30, 2015

View image | gettyimages.com Media coverage abounds related to last week’s 2015 F8 Developer Conference – an event for app developers put on by Facebook. Facebook native video. PLUS Facebook reach (minimal as it might be). PLUS Facebook reach (minimal as it might be). Read on for the dets!

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Bianchi Biz Blog

APRIL 29, 2024

Platforms like Facebook, Instagram, Twitter, and LinkedIn are popular for English speakers, while Chinese-language platforms such as WeChat are also widely used. Crisis Management and Sensitivity: Given Hong Kong’s complex environment, especially in recent years, businesses need to be ready for crisis management.

Marketing 93

Marketing Local Crisis Management Internal 93

Prohibition

AUGUST 4, 2021

A brand’s reputation can be described as how the general public perceives your organisation. Your reputation as a brand reflects the level of trust your target market has in you. Online Brand reputation management refers to a strategic approach that helps organisations manage their brands to achieve desired business outcomes.

Reputation 62

Reputation Brand Branding SEO 62

Prohibition

AUGUST 1, 2023

As the demand for vegan and vegetarian products continues to rise, so does the need for effective public relations (PR) strategies to promote these brands. By the end, you will understand how PR can help these brands amplify their reach and connect with their target audience.

Brand 62

Brand Branding Ethics Storytelling 62

Prohibition

DECEMBER 22, 2021

The clarification did little to avert the massive backlash the brand received. A slight oversight from the brand and an example of how to not tap into an awareness day for your PR campaign! Facebook got caught keeping secrets. This year Facebook learned that its audience doesn’t take kindly to the platform keeping secrets.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Melissa Agnes

SEPTEMBER 26, 2014

I had the opportunity to present a crisis management workshop to some very savvy and fascinating professionals within the healthcare sector of the United Arab Emirates and Saudi Arabia. From The Crisis Intelligence Blog. These Smart Social Media Tactics Will Help You Prevent A Crisis. Crisis Management Resources'

Crisis Management 199

Crisis Management Airlines Crisis Resources 199

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. July is Global Affairs Month at PRSA.

Local 133

Local Crisis Management Internal International 133

Garrett Public Relations

OCTOBER 19, 2018

In this week’s PR Crisis of the Week column, we look at a brand that made its crisis worse by sharing misinformation, a brand who can’t seem to do anything right and a brand who’s been in this column more than any other brand.

Crisis 68

Crisis Facebook Brand Branding 68

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

They may be about the brand that punches above its weight, one that makes a comeback against the odds, or even the crisis that didn’t happen. This one’s a controversial entry for the winners’ column because reaction to the brand’s 2019 ad campaign was sharply divided. Those are harder to assess.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

Critical Mention

FEBRUARY 20, 2020

Organizations and businesses must find ways to keep audiences engaged with their brand. One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Leverage Your Media Coverage and Grow Your Brand.

Reputation 105

Reputation Brand Branding Analytics 105

Burrelles Fresh Ideas

JANUARY 16, 2024

Think of the brands you deal with daily. People are more likely to trust and connect with a brand or organization that is genuine and transparent in its communication. When brands and individuals communicate openly, honestly, and transparently, they build a foundation of trust that withstands challenges and crises.

Crisis 85

Crisis Airlines Crisis Communications Social Media 85

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

They may be about the brand that punches above its weight, one that makes a comeback against the odds, or even the crisis that didn’t happen. This one’s a controversial entry for the winners’ column because reaction to the brand’s 2019 ad campaign was sharply divided. Those are harder to assess.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

ImPRessions - Crenshaw Communications

JUNE 7, 2018

It may be unnecessary or even counterproductive to join the fray when brand ambassadors, or regular customers, are already on the case. Strategic silence was the best course of action here, because any interjection by the brand would have probably amplified the negative attention and fueled greater criticism. When silence makes sense.

SEO 227

SEO Privacy Crisis Crisis Management 227

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Subsidiary brands.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Prohibition

JANUARY 14, 2022

But you can guard against them by putting in place a PR crisis plan before they happen – and reacting quickly if your business is struck with bad publicity. What is a PR Crisis? A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan? What is Consumer Sentiment?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Facebook becomes the go to for customer services enquires and launches Facebook reels. Facebook becomes the customer service go to for consumers.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Facebook becomes the go to for customer services enquires and launches Facebook reels. Facebook becomes the customer service go to for consumers.

Social Media 62

Social Media Trends Media Instagram 62

Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? One you should aim to think through within your crisis preparedness. This is a good question. Let me explain further.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

Stephen Waddington

DECEMBER 2, 2019

Brands on social media The main reasons for brands having a social media presence are to drive awareness of what they do (86%), to drive wider audience reach (71%), to increase brand awareness (65%), and to use it as a customer service platform (40%). It suggests that brands have invested in tools that they aren’t using.

Digital PR 78

Digital PR Report Communications Crisis Management 78

Prohibition

JANUARY 24, 2022

Secondly, you can outsource the crisis management to a trusted agency like Prohibition PR. This has several advantages which may eclipse all other forms of internal crisis management solutions. Reasons Why You Should Work With a Crisis Communications Expert. Reputation management.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.”

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Flack's Revenge

NOVEMBER 23, 2016

Here, I thought I’d take the opposite approach – cite atypical PR missteps by brands that generally enjoy good reputations. Facebook has the most users, and is becoming the go-to-place for news too. I am also thinking of John Grant’s great song Disappointing. Wells Fargo. Who said “It is good to be king?”

Wikipedia 120

Wikipedia Crisis Management Customer Service Crisis 120

Stephen Waddington

FEBRUARY 12, 2021

Issues and crisis management have come to the fore as companies are forced to react to economic factors and as misinformation about COVID-19 continues to spread, placing a sharper focus on tackling fake news and the need for customer transparency and honesty. This is challenging for PR practitioners.

Crisis Management 88

Crisis Management Print Ethics Local 88

Prohibition

AUGUST 19, 2021

Personal reputation management isn’t just for celebrities. Managing and maintaining your online brand is a necessity for everyone. At Prohibition, we provide comprehensive online reputation management services to help you manage your online presence and make sure people see you in the right light.

Reputation 118

Reputation Google Crisis Management Engineering 118

Newsfile

JANUARY 30, 2024

The social media channel contains a wide audience where you can engage, inform, and interact with a broad audience in real-time, fostering relationships and managing your reputation effectively. Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide.

Trends 105

Trends YouTube Video Social Media 105

Cision

MARCH 28, 2016

A crisis can strike your brand at any moment on any social media platform. And no matter the scenario — data breach, employee scandal or hashtag hijacking — your brand will almost immediately find itself under scrutiny. So how can your brand share its side of the story? Ready to prepare an active strategy?

Crisis 120

Crisis Tourism Crisis Management Energy 120

Bianchi Biz Blog

FEBRUARY 1, 2024

Adherence to social norms and etiquette is paramount, especially in a crisis. Swift and culturally attuned responses are crucial for effective crisis management. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries.

Marketing 108

Marketing Newspapers Print Local 108

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2017

CNN’s Jake Tapper, for one, hasn’t shrunk from calling out the administration for its own brand of “alternative facts.” We in PR like to talk about how every brand is now a media company, but every major media company is also a brand. Like any other consumer products, they stand for something.

Crisis Management 136

Crisis Management Exercises Radio Journalism 136

Critical Mention

JULY 13, 2021

The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube. I am extremely excited to share Instagram tracking with our users and to see them use this feature to continue growing their brands.

Instagram 156

Instagram Industry Media Analytics 156

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. The communications lessons, on the other hand, will be covered in crisis management classes for many years. It was a year of surprises, setbacks, and scandals. Samsung’s product recall gets heated.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202

Cision

JUNE 22, 2015

It takes only a minute for a crisis to harm your brand, especially in the age of social media. Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. Q: I work for a new brand.

Crisis 120

Crisis Crisis Communications Local Social Media 120

Rock the Status Quo

NOVEMBER 8, 2015

It’s part of our relationship with the public and where the majority of crisis management takes place. If a company has a Facebook page, for example, consumers expect someone to be watching that page. If it’s a quick question, I’ll post it on Facebook. Social media is real-time. Likewise for Twitter.

Social Media 100

Social Media Media Customer Service Resources 100

NewsWhip

JUNE 2, 2021

Today, our own predictive intelligence is used by most of the world’s leading newsrooms, all global PR firms, and a fast growing cohort of global consumer brands and NGOs. . Predictive Crisis Management . These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. . Predictive Alerts.

Media 88

Media Data Reddit Crisis 88

Solo PR Pro

AUGUST 14, 2018

Reputation management has been a recent topic of discussion in our Solo PR Premium Member Facebook Group (Shameless plug, if you’re a solo, this alone is well worth your membership – join us! ). The infographic below highlights the importance of online reputation and the impact it can have on your brand.

Reputation 79

Reputation Infographics Crisis Management Local 79