Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Employee evangelists are made, not born. Guest Post by Laurel Kennedy.

Employee 70

Employee Crisis Corporate Social Media 70

Doctor Spin

MARCH 23, 2023

But there’s a simple solution: By appointing fewer leaders and allowing good leaders to lead bigger groups, organisations can streamline decision-making processes, reduce bureaucracy, and promote the growth and development of their most effective employees. At this point, the strategic answer seems to be training. The bad news?

Leadership 52

Leadership Training Employee Media Training 52

Waxing UnLyrical

JANUARY 8, 2013

I was surprised to get a Facebook request from my company ( Six Degrees PR ) to join its Page named “Six Degrees PR bunker.” I never thought that any company would step up to connect and engage with its employees through a private Facebook Page – this was quite a surprise to me. Facebook: Improving Employee Communications?

Employee 104

Employee Facebook Communications Travel 104

PR Conversations

NOVEMBER 5, 2014

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation. Do I practise a dark art ?

Employee 103

Employee Communications Internal International 103

Onclusive

DECEMBER 16, 2020

Here are Onclusive’s predictions for what to expect in 2021: Corporate reputation as a key success metric During this era of disruption and uncertainty, corporate values and brand activism have become more important than ever.

Industry 221

Industry Content Marketing Corporate Analytics 221

Shift Communications

JUNE 28, 2022

When it comes to engaging in social justice conversations, your employees, partners, stakeholders, customers, and neighbors want to understand who your organization is and what it stands for, sincerely. How does it relate to the business, employees, clients, or community? Let actions speak louder than words. “Be

Employee 124

Employee Local Community Policies 124

5W PR

JULY 27, 2020

In his October 9, 2016 blog about the Baltimore Ravens fourth-quarter loss to the Washington Redskins, former NFL player Dan Birdwell threw in this quote: “You have to play this game just like somebody just hit your mother with a two by four.”. It was viewed as a novel way to keep score and get more frequent feedback from employees.

Exercises 97

Exercises Software Employee Training 97

Contently - Strategy

JANUARY 26, 2023

An article discussing FedEx’s plans to work towards a more sustainable future , for example, speaks to the investor audience on an owned blog. Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees. Ask for ideas from other employees or even your freelance team.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Newsfile

OCTOBER 24, 2023

4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits. PR professionals and investors agree the most significant benefit that accrues to companies with a positive corporate reputation is corporate brand loyalty.

Communications 52

Communications How To Corporate Training 52

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

Reputation Us

DECEMBER 14, 2022

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. By posing open-ended questions, you can determine what improvements your employees think should be made. < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Newsfile

MAY 11, 2023

Examples: The Walt Disney Company Reinforces Its Commitment to Use Its Broad Global Reach and Unique Platforms to Promote Social Responsibility City of Fort Worth partners with Cisco to promote digital inclusion in underserved neighborhoods New Benevity Report Finds DEI Initiatives Remain Top Priority for Employees 5.

Writing 52

Writing Energy Training Education 52

Deirdre Breakenridge

NOVEMBER 21, 2018

Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. Patagonia’s support of employee activism creates an incredible opportunity for professional development.

Communications 171

Communications Nonprofit Training Study 171

Sword and the Script

AUGUST 20, 2019

There is always a learning curve at a new place, but an agency trains you to on-board to new clients quickly, so I was able to listen and learn from the SHRM team while simultaneously hitting the ground running. We are asking business executives, supervisors, and individual employees to all join in with HR to fix workplace cultures.

Employee 90

Employee Internal International Training 90

Presspage

JUNE 6, 2017

The good news is that individual employees are being perceived as trustworthy. Now more than ever, organizations must break with their long-established traditions of corporate communication, and work towards a new, more integrated operating model that puts people at the center of activity.

Employee 118

Employee Corporate Tools Government 118

5W PR

OCTOBER 20, 2020

A Porter-Novelli survey of 150 business leaders this July revealed that 85% feel it’s no longer acceptable for corporations to simply make money but must also make a positive impact on society. What’s important for CEOs, their boards, and CMOs to know is that there’s a clear difference between corporate mission and brand purpose.

Brand 88

Brand Branding Survey Study 88

Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000. If you want to change corporate culture, focus your efforts on executives, customers and employees.

Survey 96

Survey Industry Leadership Study 96

Sword and the Script

JANUARY 29, 2019

This isn’t uncommon in the corporate world. As progressed in my career, I began to have a better appreciation for recruiting, HR and the challenge of talent acquisition and employee retention. It’s worth putting a little paid spend to boost links to announcements, invitations and blog posts with targeted social media advertisements.

Resources 78

Resources Creativity Publicity Local 78

Communications Conversations

NOVEMBER 12, 2020

Today’s a first for this blog–and series. You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm.

Publicity 174

Publicity Leadership Corporate Agency 174

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Training existing resources to handle content development requires significantly less ramp-up time than it would for an agency or solo. Solo consultant/Freelance. Take a peek: In-house.

Agency 133

Agency Resources Employee Internal 133

Sword and the Script

AUGUST 25, 2020

Articles and blog posts the team wrote for the company newsletter would go stale before being approved for distribution. Employees just went through the motions and punched out at 5 p.m. Document all the content your organization develops regularly: blog posts, press release, case studies, sales sheets, and so on.

Marketing 87

Marketing Guidelines Social Media Conference 87

Mindful Marketing

JULY 16, 2022

reported that between 2017 and 2021, hundreds of EY employees acted unfairly either by using an ill-gotten answer key for an ethics component of the CPA exam or by cheating on ethics tests required for continuing education. ” “Corporate culture will be developed one way or another. This better be a wake-up-call for EY.”

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Prohibition

AUGUST 19, 2021

Corporate recruiters often blacklist individuals with negative reputations. If you have been a victim of internet defamation or slander, you know how anonymous individuals can use hateful comments, videos, or blog posts to attack your reputation online. As a result, the cost of constantly training new employees is reduced.

Reputation 118

Reputation Google Crisis Management Engineering 118

PR in High Definition

JULY 21, 2020

Six former employees of eBay possibly took these messages as direct instructions and all have been arrested. Some might question the integrity of a CEO or a company that would ever allow this sort of behaviour to happen, with so many ex-employees possibly involved. How has eBay responded so far?

Reputation 77

Reputation Employee Film Internal 77

Communications Conversations

MAY 20, 2020

” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. Some are straight blog posts from SF leaders. But, in each episode are thoughtful, in-depth interviews with J&J employees, health care professionals and external thought leaders, scientists and academics.

Journalism 148

Journalism Brand Branding Interviews 148

PR in High Definition

JULY 31, 2020

Six former employees of eBay possibly took these messages as direct instructions and all have been arrested. Some might question the integrity of a CEO or a company that would ever allow this sort of behaviour to happen, with so many ex-employees possibly involved. How has eBay responded so far?

Reputation 62

Reputation Employee Film Internal 62

PR in High Definition

FEBRUARY 24, 2020

It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. It’s a horrible experience to lead a round of redundancies or close a facility, but it’s possible to do it with kindness, treating employees with respect, as humans.

Leadership 71

Leadership Reputation Employee Hotels 71

Solo PR Pro

MAY 16, 2023

Risks: You'll want to ensure you fully trust and train the team member or subcontractor that steps into your role. For example, in New York state, the paid family leave policy reads , “If you are a self-employed individual with no employees, opting in is as simple as purchasing an insurance policy.

Insurance 52

Insurance Insurance Policies Local 52

PRSay

JULY 27, 2016

During PRSA New Professionals Week, we will provide national programming such as a Twitter chat, webinar and blog series. Here are a few ideas: Promote your local PRSA Chapter’s New Professionals Week event to employees. Invite a PRSA member to host a training for new professionals at your agency or corporation.

How To 60

How To Local Training Resources 60

Solo PR Pro

MAY 8, 2018

Corporate communications. ” A solo may work alone, have an assistant or other specialized help or be “solo plus” with employees or strategic partners. .” ” A solo may work alone, have an assistant or other specialized help or be “solo plus” with employees or strategic partners.

Public Affairs 40

Public Affairs Internal International Community 40

Communications Conversations

MARCH 29, 2019

Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. She quickly demonstrated a willingness to ask questions in what can be large, intimidating corporate meetings, and she eagerly sought opportunities to get in front of C-suite executives.

Social Media 128

Social Media Agriculture Marketing Media 128

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. The purpose of a PR Crisis Plan is to help you make quick and effective decisions when faced with negative publicity from a wide range of sources, including customer complaints, faulty products, product recalls and corporate scandals.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Mindful Marketing

NOVEMBER 6, 2021

Rather, the company recognized that by retaining the Facebook name for just the specific social media platform and renaming the umbrella corporation Meta, the company’s expansion would be much more free from perceptual constraints. ” Subscribe to Mindful Matters blog. Learn more about the Mindful Matrix.

Facebook 73

Facebook Google Privacy Tools 73

The Stalwart Blog

MARCH 5, 2020

Joanie Connell: Well, Flexible Work Solutions focuses on attracting, retaining, and developing employees, leaders mostly. And, as we know, people who are experts in technology, that’s what they know, that’s what they’re trained, and that’s what they’ve been rewarded for all of that time. I get that.

Interviews 107

Interviews Video Communications Leadership 107

MaccaPR

MAY 11, 2017

I wanted to be inspired by and learn from respected women leaders and I found just that in retired FBI executive Deborah Pierce, Deluxe Corporation SVP Julie Schissel Loosbrock, and more! Here are takeaways for MaccaPR blog readers on leadership styles and business decision making. Strive for Progress, Not Perfection". Chris Freytag.

Leadership 74

Leadership Energy Corporate Conference 74

PR Conversations

MAY 1, 2017

A comment left by New Zealand PR consultant, Catherine Arrow , on a recent post on my personal Greenbanana blog indicated that the topic (the language of grief and a biopsychosocial perspective on mental health issues) was worthy of further investigation. Or the crisis plan is siloed in some hidden corporate corner completely out of date.

Crisis 63

Crisis Crisis Management Leadership Training 63

Waxing UnLyrical

DECEMBER 11, 2013

In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. Ltd discontinued the publication of three foreign titles, Marie Claire, Geo, and People —around 130 employees were laid off—and also converted its personal finance magazine from a fortnightly into a monthly.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79