Onclusive

MARCH 21, 2018

In 2012, in response to the Altimeter group’s white paper on “converged media” last summer, Jeremiah Owyang took a stab on his blog at defining the new workflow for paid, earned, owned and shared media. Was it a function of PR? Its own function?

Storytelling 281

Storytelling Media Infographics Advertising 281

Sword and the Script

JUNE 11, 2016

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . The last 10 or 15 years have brought a vast array of tools for publishing blogs.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Take, for instance, a company using an infographic to break down its financial performance over the past fiscal year.

Infographics 78

Infographics Financial Video Leadership 78

Beyond PR

JUNE 13, 2017

In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations.

Blogging 77

Blogging Company Engineering Airlines 77

Sword and the Script

NOVEMBER 18, 2017

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. This was true for both the one-year and five-year trends. This was true for both the one-year and five-year trends.

Infographics 70

Infographics Data Case Study Content Marketing 70

Marketwired

DECEMBER 10, 2015

If you’re curious about content marketing, a quick Google search will serve up no shortage of information on trends, best practices, benefits for B2B and B2C companies and what it all means as 2016 approaches. Check out the survey highlights in our original infographic and read more in our news release. [By Lisa Davis].

Infographics 100

Infographics Survey Content Marketing Marketing 100

Newsfile

JANUARY 24, 2024

So, to help you out, we’ve identified the top 5 PR trends in 2024. AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. Download the report!

Trends 52

Trends Data-Driven PR Analytics Survey 52

PR 20/20

JANUARY 3, 2019

For a little inspiration, we pulled PR 20/20’s most-shared blog posts from 2018. s Brittni Kinney talked about content trends and what they’ll mean for our industry in 2019. 4 Trending Tactics to Add to Your Video Marketing Strategy. 5 Actionable Ways to Apply B2B Content Marketing Trends in 2019.

Blogging 54

Blogging Marketing Content Marketing B2B 54

5W PR

FEBRUARY 22, 2024

Understanding the digital world From blog posts and ebooks to social media and online news, the written word reigns supreme in conveying information and sparking conversations. Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism.

Media 78

Media YouTube Transportation eBook 78

Cision

MARCH 8, 2016

As journalism trends continue to evolve, communication professionals do not remain unaffected. Here are three trends you need to follow and why doing so will help you better reach your audience: Want more insights on the latest media trends? But with so much constant change, how can your brand keep up?

Trends 120

Trends Mobile Media Infographics 120

Cision

DECEMBER 5, 2017

Blog Posts. Yes, I’m talking about blogging. Blogging is no longer an experimental trend that might be a waste of time. No, there is overwhelming evidence that shows maintaining a blog yields business results. Brands who blog have more indexed web pages, which boosts SEO. Infographics.

Infographics 235

Infographics Case Study Content Marketing Video 235

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

wiredPRworks

APRIL 20, 2021

Cision named this blog to its top 50 PR and top 50 Marketing and PR blogs. infographics, 39.3% The post PR Trends: Cision 2021 Global State of the Media Report appeared first on wiredPRworks. For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.”

Report 52

Report Trends Media Infographics 52

Solo PR Pro

JUNE 9, 2015

Between clients, research, and keeping on top of your own blog (if you have one), putting the hours and effort into guest blogging for other publications is a daunting idea. Securing Guest Blogging Opportunities. Some other thoughts to keep in mind as you pursue guest blogging opportunities include: Research. Guidelines.

Blogging 40

Blogging Guidelines eBook Viral 40

5W PR

APRIL 18, 2024

Thought leadership Post thought-provoking articles that shine a light on the company’s expertise and unique perspectives on industry trends and challenges. Infographics These data visualizations can simplify complex information and present key takeaways in a clear and concise fashion. They crave a variety of engaging formats.

B2B 78

B2B Media LinkedIn Infographics 78

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Here are some compelling reasons why tech PRs should embrace the trend. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. In lockstep with the business and PR trends.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Cision

JANUARY 18, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. A link and description of what each article is about will show your readers that you’re trending online.

Strategy 276

Strategy How To Media Infographics 276

5W PR

NOVEMBER 3, 2023

Create blog posts, articles, videos, and infographics that offer valuable insights on health, and fitness trends, and how wearable tech can enhance one’s wellness journey. The post Unlocking Fitness Marketing Ideas for Wearable Fitness Tech appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Marketing 78

Marketing Infographics Content Marketing Data 78

Beyond PR

APRIL 26, 2017

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. RISING 2017 MEDIA TRENDS.

Infographics 72

Infographics Brand Branding Video 72

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

5W PR

DECEMBER 23, 2022

Tapping into trends. Like many social platforms, Instagram is actually a great place for companies to join trends (that make sense for their brand) and connect with their target audience in authentic and, often, cheeky ways that surprise and delight their followers.

Instagram 78

Instagram Infographics Trends Software 78

PR 20/20

MAY 26, 2016

Roughly two million blog posts are written every single day. Remember: a blog is not just a metrics driver. A blog showcases your brand’s personality, connecting internal subject matter experts to external readers. In the wise words of Brian Clark : “Don’t focus on having a great blog. 5 Steps to Reimagine Your Blog.

Blogging 51

Blogging Brand Branding How To 51

5W PR

OCTOBER 10, 2023

Users can access news, trends, videos, and articles on a wide range of topics. Fear of missing out (FOMO) The fear of missing out on the latest trends or experiences can drive social media and consumer behavior. Use a mix of text, images, videos, and infographics to keep the brand’s social media presence engaging.

Social Media 88

Social Media Consumer Media Crisis Management 88

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 62

Tools Blogging Pitching Google 62

wiredPRworks

APRIL 20, 2021

Cision named this blog to its top 50 PR and top 50 Marketing and PR blogs. infographics, 39.3% The post PR Trends: Cision 2021 Global State of the Media Report first appeared on My WordPress. For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.”

Report 40

Report Trends Media Infographics 40

PR 20/20

FEBRUARY 7, 2023

Blog posts A blog is great for addressing your prospective customer's specific pain points. Writing informative blog posts on topics related to your product or service can help prospects understand their problem better. Below is a comprehensive list of the most effective content formats to engage your TOFU target audiences.

Examples 52

Examples eBook Infographics Analytics 52

5W PR

SEPTEMBER 19, 2023

Social media platforms, blogs, websites, and podcasts provide an unprecedented opportunity for brands to connect with their target audiences directly. This content can take the form of articles, videos, infographics, webinars, and more. Viral content In the digital age, content can become viral overnight.

Viral 78

Viral Digital PR Storytelling Reputation 78

Bad Pitch Blog

OCTOBER 14, 2012

As promised, here''s a link to the infographic , the playlist and below is my presentation from #PRSAICON. So the following presentation looks at the trends impacting our industry and how to capitalize on them. It covered a lot of content in a short period of time, but my goal was to prove out a premise. But it sure beats extinction.

Media Relations 69

Media Relations Trends Media Infographics 69

Buzzstream

DECEMBER 5, 2023

Lots of blogs don’t review iPad apps, or they only review apps for kids, or aren’t a good fit for some other reason, so we won’t approach them. Making your list in BuzzStream Let’s say you want to find blogs that feature fitness infographics with a Domain Authority above 40. Show you’ve actually read the blog.

Infographics 62

Infographics Pitching Writing Blogging 62

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. Aim to create content that is relevant to your industry, will provide value to your audience and increase their awareness of future trends and your brand. Content marketing involves much more than just writing blogs.

Infographics 120

Infographics eBook Content Marketing Video 120

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Onclusive

SEPTEMBER 13, 2017

PR now incorporates video content and online visuals (like infographics) to drive brand narrative and reinforce marketing messages throughout the customer lifecycle. PR and earned media content, blog posts, and other company digital assets can often drive more top of funnel sales leads than ads and email marketing. ” 4.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

PR 20/20

FEBRUARY 21, 2017

To help cut through the clutter, I've compiled influencer trends from top shared posts based on BuzzSumo data from the past year. Forbes ( @Forbes ) describes content marketing as a digital trend that is evolving fast , which means companies must jump on the bandwagon ASAP. infographics, social posts, interactive quizzes).

Content Marketing 65

Content Marketing Trends Marketing Mobile 65

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences.

Strategy 59

Strategy Company Communications Construction 59

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). Content Authenticity Statement: 90% of this blog article was generated by me, a human.

Media 103

Media Radio Print Newspapers 103