ImPRessions - Crenshaw Communications

JULY 10, 2023

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. However, with the rise of the internet and social media, PR professionals can now reach a global audience with their messages. Just consider the ways technology has already benefited PR.

Technology 266

Technology Television Web Social Media 266

Critical Mention

JUNE 8, 2021

In addition to displaying this data to customers, “Cast & Crew” personnel are also now linked directly to their profile page in the Media Contact Database. . This latest release from Critical Mention comes on the heels of a number of other significant feature adds, including a Google Analytics integration and Podcast Monitoring.

Industry 78

Industry Radio Media Analytics 78

Critical Mention

APRIL 28, 2020

The 2020 NFL Draft may not have been conducted in its traditional form but that didn’t prevent publications, TV stations, radio hosts and fans from sharing their thoughts about their favorite picks. Critical Mention Analytics show that the New York Giants received the highest number of TV mentions by saved search over time.

Radio 78

Radio Print Sports Media 78

Burrelles Fresh Ideas

MARCH 5, 2024

Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. Most PR pros today use some form of the PESO Model which includes owned, shared, paid and earned media. However, media pitching and media relations to secure earned media still dominate the industry.

Media 98

Media Nonprofit Pitching Analytics 98

Critical Mention

JULY 13, 2021

The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube. In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America.

Instagram 156

Instagram Industry Media Analytics 156

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Customer support is available 24/7/365. . www.criticalmention.com.

Media 108

Media Radio Television Engineering 108

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. What Is The Difference Between Media Mentions & Media Coverage? Then, you can focus on trying to get more media coverage.

Media 52

Media Analytics Radio Google 52

Critical Mention

MAY 12, 2021

Critical Mention’s Earned Media Suite also allows users to analyze audience reach and share-of-voice values, as well as website metrics through Google Analytics. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention.

Radio 174

Radio Sports Journalism Analytics 174

Critical Mention

AUGUST 7, 2020

Naming a Chief Technology Officer comes at a pivotal time for Critical Mention, as the company plans to follow the release of the Media Contact Database with several other exciting feature releases during the second half of 2020 and early 2021. Customer support is available 24/7/365. .

Technology 125

Technology Television Analytics Radio 125

Critical Mention

FEBRUARY 18, 2021

Not only has Hulu received more mentions, but analytics from the platform demonstrates that the number of positive sentiments has increased substantially in comparison to the weekend before the release. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Media 113

Media Comparison Radio Sports 113

PR Insiders

JULY 12, 2021

Did you hear that interview on the radio or on a podcast? It’s no secret, of course, that the media landscape has changed drastically over the years – and the changes keep coming at a pace that sometimes makes us all dizzy! Think about how you get information these days. Did you read that newspaper article in print or on your phone?

Print 78

Print Newspapers Media Skype 78

Critical Mention

APRIL 13, 2020

As the media analytics pulled from the Critical Mention platform show, what started as just a show of solidarity from two small business owners turned into an earned media bonanza, garnering hundreds of thousands of dollars in publicity for what had previously been a relatively anonymous pizza shop outside of Belmar.

Media 111

Media Analytics Healthcare Crisis 111

Cision

NOVEMBER 14, 2017

While all these points are valid, narrow down your list to the top measurement points to zero in on the analytics you will value the most. If you are leveraging different channels for your various marketing campaigns, it’s important to rope in each one as part of the earned media analysis. What Monitoring Sources Are You Collecting?

Measurement 166

Measurement Strategy Media Analytics 166

Burrelles Fresh Ideas

DECEMBER 19, 2023

May your holidays and the upcoming New Year be brimming with joy and fulfillment.

Radio 106

Radio Analysis Agency Communications 106

Cision

JUNE 22, 2017

You may also develop audio versions for local and national radio. Something else to consider, especially with regards to more traditional, earned broadcast distribution of PSAs is how to physically deliver the content to the media you are targeting. Conversely, a longer version is appropriate for an organizations’ website.

Publicity 224

Publicity Real Estate Nonprofit Television 224

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded. Guest Contributor: Katie Brenneman is a passionate writer specializing in lifestyle, mental health, education, and fitness-related content.

Community 92

Community How To Marketing Data 92

Critical Mention

FEBRUARY 6, 2020

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. Ask other PR and communications professionals you know about which media monitoring companies have a reputation for providing great service.

How To 106

How To Media Radio Print 106

Stephen Waddington

JANUARY 6, 2019

In the latest issue we discuss: Media Show response: PR is more than publicity The Art of Public Relations is the title of a recent Media Show programme on BBC Radio 4 in which publicity is conflated with public relations. Fairy tale of public relations Sarah published a new #FuturePRoof book at the end of 2018.

Radio 76

Radio Customer Service Small Business Analytics 76

Critical Mention

OCTOBER 8, 2017

As the leading worldwide real-time aggregator of live television and radio content, we knew it would make sense to offer similar best-in-class capability and speed for global online news as well” he added. Clients use this content to spot trends, analyze, report on and refine on their media relations efforts.

Internal 60

Internal International Television Radio 60

Critical Mention

NOVEMBER 22, 2019

A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Until next time! Critical Mention.

Radio 104

Radio Media Newspapers Sports 104

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. Adapt to new media practices and ensure that your brand is always on top of trends with real-time media monitoring. SCHEDULE A DEMO.

Media 113

Media Radio Television Sports 113

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As such, a platform that has the ability to monitor all of these channels should be an integral part of any media plan.

How To 60

How To Media Analytics Television 60

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As such, a platform that has the ability to monitor all of these channels should be an integral part of any media plan.

Media 60

Media Marketing Analytics Television 60

Solo PR Pro

MAY 10, 2022

Media relations remain an important part of the PR world. Whether you're just getting into the world of solo PR or are already a seasoned pro, we're giving you in-depth tips on working with the media in 2022. As a PR pro, you also need to pay close attention to data and analytics. 5 tips for working with the media.

Pitching 58

Pitching Media Journalism Data 58

Critical Mention

FEBRUARY 23, 2021

Among the major features on the roadmap this year are improved analytics with a new Google Analytics integration, improved social coverage with Instagram and integrated email distribution and reporting for the Media Contact Database. “As

Analytics 78

Analytics Technology Instagram Leadership 78

Sword and the Script

FEBRUARY 14, 2023

Agility and Burrelles are partners “for our media delivery platform and media relations tools,” said Tressa Robbins , vice president of Client Onboarding with Burrelles. Muck Rack uses the latest advances in AI and machine learning to power our media monitoring and database. Suggesting related search terms.

Software 140

Software Pitching Analysis Community 140

Cision

JANUARY 19, 2017

What is your secret to media relations success? How does social media and analytics drive your PR strategy? Before diving into pitching stories to the media, you first need to understand that the effectiveness of your communications heavily relies on the strategy and objectives that you want to achieve.

Social Media 120

Social Media Newspapers Pitching Reputation 120

Critical Mention

MAY 13, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Communications 78

Communications Radio Sports Social Media 78

Critical Mention

OCTOBER 21, 2020

Adding podcasts also expands Critical Mention’s industry-leading content, which already includes global TV, Radio, Online News, Licensed Content and Social Media Monitoring. The new feature will allow customers to monitor brand mentions on thousands of the most popular podcasts.

Radio 78

Radio YouTube Engineering Technology 78

Critical Mention

AUGUST 20, 2020

Put your headphones on and tune into this UK-based podcast to learn about the future of PR and top media trends. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO.

Resources 136

Resources Communications Education Guidelines 136

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Ira Glass, one of our nation’s most celebrated storytellers and host of the popular radio show “This American Life,” says, “Great stories happen to those who can tell them.” For media relations, surprising findings make the most compelling stories. Most “marketing geniuses” are strong storytellers.

Storytelling 149

Storytelling Data Insurance Insurance 149

The Resolution Blog

OCTOBER 7, 2015

Eight years ago I oversaw the worldwide media launch of a Glasgow SME. Social media existed back then, as did blogs. But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. Media Relations Blog. IC AG Public Relations.

SEO 120

SEO Engineering Content Marketing Agency 120

Critical Mention

SEPTEMBER 19, 2019

Using customized boolean searches for each client, we’re able to stay up to speed on all media mentions and hits pertaining to our client and their competitors. The easy-to-share reports allow up to share real time progress on client campaigns and even link directly to broadcast and radio coverage. Until next time! Critical Mention.

Agency 79

Agency Marketing Media SEO 79

Critical Mention

NOVEMBER 5, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Until next time! Critical Mention. SCHEDULE A DEMO.

Social Media 105

Social Media Media Customer Service Radio 105

Beyond PR

JUNE 22, 2017

You may also develop audio versions for local and national radio. Something else to consider, especially with regards to more traditional, earned broadcast distribution of PSAs is how to physically deliver the content to the media you are targeting. Conversely, a longer version is appropriate for an organizations’ website.

Publicity 71

Publicity Real Estate Nonprofit Television 71

Critical Mention

JULY 16, 2019

A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. In his spare time, Eric loves to play as much golf as possible at courses across the country.

Media 76

Media Advertising Advertising Measurement 76

Critical Mention

NOVEMBER 7, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. ” Until next time! Critical Mention. SCHEDULE A DEMO.

Communications 81

Communications Crisis Communications Media Crisis 81