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How to manage corporate reputation with PESTLE analysis

Onclusive

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. There are many PESTLE analysis templates available online. PESTLE analysis best practices. Gather the information.

Analysis 195
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Data-Driven PR Campaign Planning: Part 1

Onclusive

A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. . Start with situation analysis and research.

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Setting the right earned media objectives for your brand

Onclusive

The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. It’s no secret that analysis and insights are not only commonplace, but pretty much required in today’s business world.

Brand 370
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Whenever, wherever: Get NewsWhip insights on demand with our new features

NewsWhip

Let’s say you want to know the most engaged articles about Apple’s latest product launch, but don’t want to be checking your emails every five minutes. Custom Reports Sometimes you need to spend a bit more time on analysis and know the full context, and for those situations we’ve also got you covered.

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Here’s How Far Out To Plan Your Beauty Campaigns

5W PR

Trends can emerge and fade͏ away quickly, influenced by factors such as celebrity endorsements, cultural shifts, and technological advancemen͏ts. Beauty campaigns often align with seasons, introducing ne͏w products, color palettes, and skincare routines that resonate with the changing needs of consumers.

Trends 78
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Why It’s Hard to Measure PR in the First Place

Onclusive

That said, we rely on technology to identify, categorize, and analyze entities found in a given document (or piece of content). From this analysis, we can see that AirPR is a proper noun and a nominal subject, both of which can be indicative of salience. Articles in their raw form aren’t measurable. Cool beans.

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3 Best Practices For Using Data In B2B PR

ImPRessions - Crenshaw Communications

As most PR people know, data offers a powerful news hook in a way that even a product launch or partnership often doesn’t. It’s a rare example of a client’s internal data analysis being more compelling than an outside survey or study. Media love data. Focus on the findings instead. Don’t run away from consumers.

B2B 147