Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. Brad Marley , Yelram Media Chief Storyteller, Yelram Media.

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

SEPTEMBER 19, 2022

Goals, channels and metrics for internal comms. Internal communicators are striving to better inform employees – and improve engagement rates. That’s according to a survey of 250 internal comms pros conducted by Ragan in May 2022. These findings echo last year’s JOTW Strategy Communication Survey, published in June of 2021.

Survey 82

Survey Corporate Communications Financial 82

wiredPRworks

APRIL 20, 2022

In the book, David provides a step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. Storytelling success stories. Her podcast, Growing Social Now, launched in 2021. What We Talked About on Growing Social New. What you need to know about Newsjacking.

Marketing 118

Marketing Social Media Trends Instagram 118

Stern + Associates

FEBRUARY 9, 2023

Though external factors may seem to conspire to widen the gender gap, women continue to break new ground in fields including artificial intelligence (AI) and robotics, healthcare and space technology, serving as crucial role models to anyone facing adversity at work.

Engineering 62

Engineering Biotechnology Leadership Technology 62

wiredPRworks

APRIL 27, 2021

2021 Podfest Master Class Tracks. Creating and Launch Technology and Innovation Audience Growth Monetization and Marketing YouTube and Video Networking and Social. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. Podcasters of all levels can join these sessions online.

Strategy 52

Strategy Case Study Marketing Energy 52

wiredPRworks

MAY 23, 2022

Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide. Her podcast, Growing Social Now, launched in 2021. Named in honor of her mother and grandmother, CoryWest Media inspires innovation as it fuels growth. Her top-ranked blog, wiredPRworks.com, launched in 2006.

LinkedIn 52

LinkedIn How To B2B Social Media 52

wiredPRworks

APRIL 27, 2021

2021 Podfest Master Class Tracks. Creating and Launch Technology and Innovation Audience Growth Monetization and Marketing YouTube and Video Networking and Social. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. Podcasters of all levels can join these sessions online.

Strategy 40

Strategy Case Study Marketing Energy 40

The Hoffman Agency

DECEMBER 5, 2022

I secured a grad scheme placement with a technology-focused comms agency and thought I’d try it for a year … then stayed for seven. In 2021, I moved to The Hoffman Agency. I’ve always had an interest in technology, and looking out for new tech that drives the industry forward really excites me.

B2B 36

B2B Tourism Creativity Technology 36

Sword and the Script

DECEMBER 22, 2020

Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). billion ,” according to a new report from Burton-Taylor International Consulting.

Survey 178

Survey Marketing B2B Study 178

NewsWhip

JUNE 23, 2021

JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. Partnerships with technology | Jump to text. We’re really committed at Kivvit to adopting the most innovative technologies, data and analytics, and integrating them into our work. But the technology is relatively there. Watch webinar. Read transcript. Brett Lofgren.

Data 78

Data Media Analytics Energy 78

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. And the tools that Uwe mention will be driven more by advanced AI and linguistic technology to support a higher quality of reporting, basic translation and media monitoring among other things – as well as fact-checking technology to help fight fake news.

Trends 52

Trends Trade Shows Agency Communications 52

NewsWhip

JUNE 10, 2021

JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. Building a framework for reputation management: Christopher Rivera @ Samsung. Watch webinar. Read transcript. That is a risk. Chris: Yeah. Ben: Gotcha.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Konnect Agency

FEBRUARY 16, 2021

From bustling offices that turned to 100% remote working environments, and in-person connections moving entirely to Zoom, the way we conduct business internally and externally pivoted almost overnight. At the risk of sounding cliché, 2020 was a year that brought infinite challenges to the business world.

Trade Shows 52

Trade Shows Meeting Retail Resources 52

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 194

Writing Communications Marketing B2B 194

NewsWhip

JULY 29, 2021

JUNE 30, 2021 | 11:30am EST / 4:30pm GMT. But fortunately, there’s a lot of tools out there and technology vendors that are doing surveys at scale for across different brands. I mean, we work with a number of Fortune 500 companies in the technology industry and other industries as well. Watch webinar. Read transcript.

Brand 78

Brand Branding Marketing Data 78

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52

Sword and the Script

DECEMBER 28, 2022

A study by PathFactory found content costs soared 58% in 2021 compared to the year earlier. billion in 2021 . Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% billion in 2021. Effective storytelling improves valuations.

B2B 118

B2B Marketing Survey Software 118