Cision

APRIL 21, 2015

billion in 2014 , numbers that closely mirror the increase in searches. Branded video views increased 73 percent from Q3 of 2013 to Q3 of 2014. At the risk of hyperbole, we’re on the cusp of a golden age of visual storytelling. One reason is that Google is always within arm’s reach. Register for our free webinar now!

Video 120

Video Brand Branding Trends 120

Deirdre Breakenridge

SEPTEMBER 3, 2014

There are SO many tools that I’ve “ Tech Tested ” in 2014. Many of the programs you work on today require images, because you know that a picture is worth a thousand words and visual storytelling is powerful. Yellowdig is an internal collaboration tool. The post What’s in Your Fall 2014 Communications Toolkit?

Communications 383

Communications Tools Google Resources 383

ReimaginePR

JUNE 10, 2015

The conditions that led to the spread of Ebola, and the subsequent international reaction (or inaction), are still very much in place. I vividly remember reading a certain article in October 2014 that brought a tear to my eye. Well, it shouldn’t. Ebola wasn’t solved, cured, or eradicated, but merely contained and eventually controlled.

Video 120

Video Government Healthcare Viral 120

Ishmael's Corner

MAY 17, 2015

Virtually no internal linking. As for the storytelling in the microsite, I will give it this. 30, 2014 text from Mr. McNally to Mr. Jastremski: “deflate and give somebody that jacket.” (p. As a sidenote, it would be amusing to implement a heat map tracking system to observe what people try to focus on upon arriving at the site.

SEO 60

SEO Real Estate Google Content Marketing 60

The Hoffman Agency

FEBRUARY 28, 2020

Fast forward 10 years, and 2014’s debut LEGO Movie launched and raked in nearly $70m in its opening weekend. He tackled the internal business units which weren’t turning a profit. .: An event forces the main character to change their ways and often become a better person.

Retail 36

Retail Print Financial Examples 36

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Since the fall semester Brown has interned with the City of Hattiesburg mayor’s office, a position at which she has excelled. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Internal comms takes center comms stage in hybrid work. CISOs turn to comms pros for comms help.

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 193

Writing Communications Marketing B2B 193

PR Conversations

JANUARY 20, 2015

Where they excel, however, is at storytelling—and this can offer tempting opportunities as the market for corporate or brand journalism grows, thanks to the explosion of organizations using “owned media” strategies. Journalists often have steep learning curves in PR, as most have not had to develop their skills as business counsellors.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

Where they excel, however, is at storytelling—and this can offer tempting opportunities as the market for corporate or brand journalism grows, thanks to the explosion of organizations using “owned media” strategies. Journalists often have steep learning curves in PR, as most have not had to develop their skills as business counsellors.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Job Coach

NOVEMBER 26, 2020

From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around. Craft a Narrative to Make People Feel Something As Patti and Scott both emphasized, we are all storytellers. Everyone brings value to the table in different ways.

Corporate 274

Corporate Leadership Advertising Advertising 274

MaccaPR

MAY 28, 2015

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. Source: Forbes ). Source: Hyundai ).

Film 48

Film Marketing YouTube Advertising 48

Ishmael's Corner

AUGUST 26, 2014

His frustration boiled over in the post he penned earlier this year, “ The Decay and Fall of Guest Blogging for SEO ” which begins: “Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. A second technique involves including internal links in the guest posts.

Blogging 121

Blogging Analysis SEO Enterprise 121

Stephen Waddington

MAY 31, 2018

He started his career as an intern at Generator helping promote bands, and organising gigs and festivals in the region. Since 2014 Matty has worked for Super Cat PR , a music marketing agency. Storytelling, and a strong backstory helps engage music fans. Public relations is critical to the early stage of a musician’s career.

Local 60

Local Agency Corporate Internal 60

Sword and the Script

DECEMBER 10, 2019

“Content marketing will revolve more around individuals and storytelling components. With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. How can they do that?

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PR Conversations

DECEMBER 19, 2014

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation.

Social Media 90

Social Media Trends Communications Crisis Management 90

The Proactive Report

JANUARY 30, 2015

Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Rob Six, Senior Vice President of Corporate Communications, Roll International. We are the storytellers and content marketing should be our domain. Daniel Lemin, President, One Good Brand.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

PR Conversations

SEPTEMBER 18, 2014

This is according to a Report of the Generally Accepted Practices (GAP) VIII Survey (Canadian) presented to CPRS members and other practitioners in early September 2014, by lead researcher Amy Thurlow, PhD, APR , associate professor at Mount Saint Vincent University.

Study 99

Study Measurement Survey Education 99

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media.

Media Relations 115

Media Relations Media Print Newspapers 115

Contently - Strategy

JANUARY 23, 2019

Vox launched in 2014, around the time ESPN acquired FiveThirtyEight, the data-explainer site run by Nate Silver. ” Golis believes Vox’s editorial viewpoint reflects its internal culture. Gone is the impetus to build a narrative from disparate headlines that once fell on readers. But who molded the media landscape this way?

Media 99

Media Journalism Content Marketing Education 99

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations.

Groups 60

Groups Internal International Conference 60

Sword and the Script

DECEMBER 15, 2020

Podcasts are great for the delivery of credible information and analysis, and storytelling. Rethinking internal and external comms. 2021 will be a year in which both internal and external (corporate and PR) communications will have to continue to rethink and reinvent how they set to accomplish their goals.”.

Marketing 169

Marketing Employee Content Marketing Training 169