Communications Conversations

JANUARY 26, 2016

I’m talking about the broader scope of PR here–media relations, content marketing, social media marketing, community relations, etc. Consider the following: Investments in content marketing continue to rise. Content partnerships with major media outlets are taking off. I can’t help it.

Media Relations 60

Media Relations Media Newspapers Print 60

wiredPRworks

NOVEMBER 15, 2016

BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media. Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” at Social Media Week Berlin in 2013.

Strategy 40

Strategy Marketing Social Media Internal 40

Critical Mention

AUGUST 5, 2018

Named Forbes top 50 social media influencer in 2013–among many other awards–Steve Farnsworth now heads his business, Demand Marketing which drives lead generation and content marketing for B2B in the tech industry. When she’s not writing you can find her at music festivals, hiking or snowboarding.

Twitter 77

Twitter Radio Social Media Print 77

Cision

SEPTEMBER 10, 2015

Content optimization for the mobile and semantic web. Right now, the biggest focus is on writing and presenting content for mobile consumption. Google recently updated its search algorithms to reward mobile-friendly content in a shakeup the search engine optimization sector called Mobilegeddon. Emerged Trends.

Trends 120

Trends Mobile Web System 120

Prohibition

APRIL 17, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. Demonstrate/develop excellent writing skills. Demonstrate/develop excellent writing skills. Drafting and editing press releases and articles.

Agency 48

Agency Crisis Management Fashion Social Media 48

wiredPRworks

JUNE 17, 2016

“Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online.

Strategy 40

Strategy LinkedIn Social Media Reputation 40

wiredPRworks

JUNE 8, 2016

Barbara will also be signing copies of Success Secrets of the Online Marketing Superstars in the Speakers Corner in the MDRT Store on Wednesday June 15, 2016 from 1:00-2:00 p.m. With more than 400 million members, LinkedIn offers a high-performance personal branding platform that you activate, design and manage.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Sword and the Script

DECEMBER 10, 2019

3) Brands blur the lines between company and friend. We’re used to seeing communications and interactions with brands that are personalized. Similar to the algorithms which drive many of our online purchases, brands will begin to communicate with their customers as if they have personal connections with them.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Sword and the Script

JUNE 26, 2018

The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” 3) Marketing Smarts . I’ve concluded the litmus test for this show is finding interviewees with a good idea about a trendy topic in marketing. What Does It Take to Implement Content Marketing Effectively in B2B?

Marketing 85

Marketing B2B Interviews Content Marketing 85

The Proactive Report

AUGUST 5, 2016

According to the 2013 State of the Media report from Pew Research Center, shrinking newsroom staff has opened the door for news content from nonprofits and brands to be included in news reporting: “With fewer specialized beats your press release has never been more important. People engage with brands they feel they can trust.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

prTini

SEPTEMBER 24, 2014

Started in 2013, BuzzSumo is an up-and-coming tool I’ve kept my eye on since the beginning. Their easy to use interface is brilliantly engineered to make content analysis and promotion a science. Ann Smarty created this tool to help content marketers, bloggers, PR pros and influencers collaborate to create and promote content.

Tools 72

Tools Viral Engineering Comparison 72

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR.

Pinterest 52

Pinterest Writing Interviews Social Media 52

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. “Writing makes me aware. I think so. Ask The Experts.

Communications 81

Communications How To Blogging Content Marketing 81

Buzzstream

JANUARY 17, 2018

peaked in 2013, at 242 million units sold. An Infographic is a way of exposing your content to more readers. Your website visitors are more likely to view visual content than written content no matter how interesting and engaging your writing may be. Neil Patel is one of the biggest content marketers online today.

eBook 108

eBook Infographics Pinterest How To 108

Frederik Vincx

DECEMBER 11, 2015

It is simple: participants first write their ideas without discussion on Post-it notes. Use an integrated PESO model and start thinking of PR as a business driver, not just as a brand enhancer. Writing a blog post? For example: writing a blog post. One of the most effective, however, is the Post-up technique.

How To 60

How To Software System Employee 60

MaccaPR

JULY 23, 2014

Though there''s disagreement on the accuracy of that specific number, we can all agree that telling your brand''s story through photos, gifs and videos can be much more engaging than plain text. In fact, social channels with a laser-focus on visual content are exploding. Stay "on brand." Batch Content. Ride the trends.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. 9) Brands across the aisle. “I What this does to the customer experience and brand loyalty is significant. 4) New emphasis on trust.

Social Media 91

Social Media Marketing Media Creativity 91

Flatiron Communications

JANUARY 12, 2017

The Writings on The Wall : Fake News & Its Threat to Democracy (November 2016). Content Marketing Is So Last Year (January 2016). Miley Cyrus’s Twerky PR Ploy (August 2013). Media Walls Crumble: Brands Benefit (November 2012). The Unsinkable Kellyanne Conway (September 2016). Russia’s Media Trolls (May 2014).

Journalism 28

Journalism Guidelines Government Training 28