Ishmael's Corner

APRIL 26, 2015

What storytelling techniques carry the narrative? As for the first question, my guess would be yes, PR planted the seeds for this feature. As for the first question, my guess would be yes, PR planted the seeds for this feature. Either that or Zhang Lei’s storytelling acuity scores in the Ira Glass quadrant.

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Ishmael's Corner

MAY 1, 2017

The Art Of Storytelling In Business Communications And Public Relations. A corporate feature in a mainstream publication is the PR equivalent of a home run. The post PR Insights from Reverse Engineering a New York Times Corporate Feature appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

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Ishmael's Corner

SEPTEMBER 23, 2014

I’m also convinced that it’s one of the most underutilized storytelling techniques in business communications. Journalists, the masters of industrial-grade storytelling in business, have honed the use of anecdotal content to an art form. I am an unabashed fan of the anecdote. The birds kept roosting in there.

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Ishmael's Corner

JUNE 30, 2015

The Art Of Storytelling In Business Communications And Public Relations. 6 Reverse Engineering the Storytelling in a New York Times Feature In short, PR […]. 6 Reverse Engineering the Storytelling in a New York Times Feature In short, PR […].

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Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. News brands that uphold high editorial standards such as The Associated Press, Reuters, and publications such as The Economist , and The Financial Times , thrive.

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