ImPRessions - Crenshaw Communications

AUGUST 4, 2023

When I jumped to the PR and marketing side from journalism, I was often told by the PR firm who hired me, “We want you to think like a journalist.” Make the subject comfortable Journalism is about asking people questions, summarizing what they tell you, and knowing enough about the subject to put those answers in context.

Interviews 296

Interviews How To Reddit Journalism 296

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? I’m a big film buff; and talk about a good storyteller. Sorry, m’colleagues, but I use aggregators like the Drudge Report and Reddit as much as anyone. Want to improve your media relations?

Newspapers 120

Newspapers Reddit Journalism Technology 120

Contently - Strategy

DECEMBER 12, 2018

Slowly, they brought on other smart people with great storytelling skills to join them in the fight. “That really helped me understand a lot of things that I didn’t understand coming from journalism—how I could work with these people and if I could align my KPIs with their KPIs.” But a lot of them stuck it out.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

NewsWhip

MAY 12, 2021

Exploring different platforms: TikTok, Clubhouse, and Reddit | 17:28-20:06. I think Reddit is also a big one for us. We have a big community for Mountain Dew on Reddit. I think our community on Reddit really talks a lot about flavors, and products, and what their favorite things are, and what they wish we’d bring back.

Trends 78

Trends Brand Branding Reddit 78