Remove about crew
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Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

As if that wasn’t enough, on January 13, a Boeing 737-800 in Japan was forced to turn around after the flight crew discovered a crack in the cockpit window mid-flight. For the PR industry, like journalism, disclosure is an issue of transparency and authenticity , which are the building blocks for trust.

Ethics 97
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4 Common Roadblocks to PESO Model Implementation…and How to Overcome Them

Cision

My Boss Only Wants Media Placements. Let’s talk about this honestly, shall we? I know how great it feels when someone stops you on the street to say they saw your profile in the local business journal. But what if that media placement doesn’t result in any business for your company? Or when they saw you on the noon news.

How To 120
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Marketers will begin to more fully embrace concerns about sustainability and will show more courage in implementing changes across their marketing strategies and their organizations.”. 4) Better integration of owned, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.”

Marketing 105