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Corporate Social Responsibility Everyone Should See

Mindful Marketing

by David Hagenbuch - professor of Marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing By now we all have a story of how the pandemic has negatively impacted us or those we love. One business, however, has made it its mission to meet such needs in an unforeseen way.

Corporate 102
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Is Space Tourism an Unnecessary Splurge?

Mindful Marketing

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing It’s interesting to see how much people are willing to pay to travel from point A to point B: Is $50 too much for a 15-minute Uber to the airport; is $500 reasonable for a one-way flight from JFK to LAX?

Tourism 115
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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

However, we all know the famous story of the race between a studious turtle and a lazy rabbit. To me, the ever-changing PR landscape is like a rabbit, while we are all like turtles crawling along to catch up. As long as we don’t stop walking or learning, even turtles can win the race and be ahead of the game. Yes, for sure!

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