Remove Hotels Remove Interviews Remove Pitching Remove Trade Shows
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.

Media 294
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How B2B Marketing Can Get More out of Trade Shows

Sword and the Script

In person events like trade shows and conferences usually rank high on the list of priorities for B2B marketing organizations. A good way to do that is to build relationships through content before the show even begins. Some examples include: Solicit interviews with independent speakers and panelists.

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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Bianchi Biz Blog

And this show – which still lays claim to the title of the largest and most important business-to-business trade show on Earth – appears ready to resume this role after its COVID-induced hiatus. To obtain media attention at CES, you need a great story, a compelling pitch, an experienced PR partner … and a little luck.