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The State Of Journalism, How It Might Evolve, And How PR Can Help

Mindful Marketing

By Seedepth The media industry and journalism are experiencing significant change. This dynamic creates new and complicated challenges for journalists and PR pros, who may end up relying on each other now more than ever to save journalism. Ian Bruce, VP corporate marketing at MongoDB says “Journalism is dying.

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SeeDepth Masters In Marketing Interview: Author And Marketer Drew McLellan

Mindful Marketing

By Seedepth. Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” McLellan Marketing Group will celebrate its 20th anniversary this October.

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Masters In Marketing: Wendy Marx, Marx Communications

Mindful Marketing

Among her achievements, Wendy planned an executed the original public relations strategy that helped fuel the spectacular growth of Peppers and Rogers Group, the world’s preeminent customer relationship firm. What is your favorite season and why ? She blogs on public relations and marketing leadership issues for Fast Company.

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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. Several of our team members have experience in journalism and so we come at the idea of telling stories from the perspective of having done so in a very public way, thousands and thousands of times. It’s much deeper than that.