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Three Public Relations Mega-Trends in 2017

Shift Communications

Just in news publications alone, we saw an astonishing 72 million news stories written in 2016 according to Google News, an all-time high. Our goal is public relations professionals can no longer be to simply try to reach everyone through the media en masse. Dark Social and Influence. Content Shockwave.

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5 Amazing Facts You Must Know About Facebook Advertising

Cision

And no where else are they so reachable, en masse, at such a low cost. With that in mind, here are 5 amazing facts about Facebook that will help you see the opportunity. Think about all the extremely informative things people tell Facebook: “I live in Chicago.” “I It’s much like being on page five of a Google search.