Sun.Dec 10, 2017

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Don’t fear a competitive market

The Stalwart Blog

I mean this strongly. Well, sort of. Let me explain. . I continue to meet countless of would-be entrepreneurs who had an idea for a business with a real differentiating value proposition that were deathly afraid of getting into the fray because of what they perceive to be a landscape already littered with established players. Their justifiable concern centers on the amount of money and time it may take to get customers to switch to their product.

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10 Tips for Writing a Converting Sales Page

PR Fuel

Everyone says that they have “the perfect formula” for writing a great sales page that will move visitors into making a purchase. If “everyone” does have the perfect formula, who do you trust? It can be hard to make decisions about how to write the copy and the call to action. Where you put each piece of the page really needs to be a reflection of your company and how you interact with your customers.

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