Shift Communications
AUGUST 25, 2017
Marketers, PR Pros, and Advertisers are in a daily battle to remove opinion from decision making and tactical execution. SCALE is a cloud based software designed to close the data gap when analyzing how well content performs. Rather than being influenced by opinion and bias, turn to the data! The Solution.
Beyond PR
MARCH 30, 2018
Most experts suggest AI will augment that strategic thinking by synthesizing details the way marketing automation has done for other parts of the enterprise. Now think of other tasks where AI could be put to work organizing work back schedules or even writing rough drafts of a press release based on your firm’s brand voice and guidelines.
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