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A Quick Guide to Social Chat Channels for Businesses

Cision

Recent updates to Facebook Messenger and Twitter DMs have renewed interest in social chat for customer communication, yet this is a medium that has been productive for communications professionals for quite some time. Facebook Messenger. It turns out that it was a shrewd move on Facebook’s part.

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The Magic That is Apple

Waxing UnLyrical

I did, however, take a photo of it – still in the box – with my iPhone, and post it to my Facebook Page. Within minutes , it started generating discussion as you can see from this screengrab (I’ve blurred out the names for privacy reasons): Shared excitement and engagement. When customer service is less than great.