Shark Week Case Study: A Lesson in Crisis Management, Pt. 2
Shift Communications
JULY 24, 2017
s vegan donut shop is suffering from a crisis as a result of the negative media attention around sharks during Discovery Channel’s Shark Week. Whether a brand has experience with controversial news or has yet to meet a crisis challenge, having a communications plan in place in advance of a potential incident is a must. Crisis Strikes.
Let's personalize your content