Remove Crisis Management Remove Events Remove Leadership Remove Viral
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How Well Do You Know the New Rules of Crisis Management?

PRSay

Viral videos. From a crisis management point of view, 2017 had it all! Why new rules are needed for crisis management. As creators of the award-winning digital crisis management platform, “In Case of Crisis,” we talk regularly to crisis management practitioners. United Airlines.

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What Does Being Crisis Ready Have To Do With Brand Invincibility?

Melissa Agnes

The reason I’m so passionate about my work is that being crisis ready provides so much value to an organization and the people it works with and for—value that far exceeds the sole acts of crisis management and crisis preparedness. This is what it means to be crisis ready. How can you become crisis ready?

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When The CEO Should Be The PR Spokesperson

ImPRessions - Crenshaw Communications

To show leadership during a serious crisis situation. A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief. It’s not always about crisis management.

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The 5 Phases of Becoming Crisis Ready

Melissa Agnes

Every organization starts at a different point in their crisis readiness, and understanding where your organization sits is the foundation of knowing where to go. When you conduct this audit, you want to examine everything, including: The organization’s current mindset in viewing and responding to negative events.

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How Crisis Ready Will Help You Build An Invincible Brand

Melissa Agnes

When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management. Instead, Crisis Ready needed to be a book that people enjoyed reading. Yes, you read correctly, I said “fun” in reference to a book on crisis management!).

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To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

In response to a hypothetical breakdown in a company’s supply chain, a red team could simulate a scathing social media post that is meant to go viral. The next step is then putting the remedial measures in place, in the event that similar incidents occur in the future.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. Reputation management.