Remove Crisis Communications Remove Customer Service Remove Financial Remove Mobile
article thumbnail

PR and social media set for continued growth

Stuart Bruce

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

article thumbnail

IBM Vision: The Future of AI and Public Relations

Shift Communications

In short, as mobile and digital make nearly every transaction seamless, legacy companies must adapt quickly or be completely disrupted. A company with excellent predictive analytics will have a significant advantage in cost reduction and customer service over a company which guesses at when demand will be highest.

Publicity 166
article thumbnail

Future of PR: 2020 edition

Stephen Waddington

This period corresponded with the rise of mobile networks and devices. You’re likely to be reading this on a mobile phone or you’ll have one within reach. Purpose guides culture, provides a framework for consistent decision-making, and, ultimately, helps sustain long-term financial returns for the shareholders of your company.”

article thumbnail

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Mobile, data and wearable technology. Most social networks are now mobile first.