Remove Corporate Remove Enterprise Remove Privacy Remove Storytelling
article thumbnail

PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

We are now in an era of burgeoning corporate social responsibility, in which many in the millennial generation expect companies to take a stand on issue(s) or initiatives designed to contribute to the social good. Levie is calling for more digital privacy regulations – something not always expected from a software provider.

Brand 196
article thumbnail

A Marketing Approach to Prove PR Value; Off Script No. 45: Stacey Miller of The Auto Care Association

Sword and the Script

She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value. 3) Data privacy seems to be a marquee issue for the association. On the flip side, what did you need to learn?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Brad Marley , Yelram Media Chief Storyteller, Yelram Media.

Marketing 189
article thumbnail

International Conference Preview: Frank X. Shaw Talks Diversity, Disruption and 10 Years at Microsoft

PRSay

As corporate vice president of communications at Microsoft , Frank X. How did your time in the Marine Corps prepare you for agency and corporate life? How has Microsoft adjusted its crisis approach to accommodate new privacy and user data issues, especially in the wake of the Cambridge Analytica/Facebook scandal?