Stephen Waddington

DECEMBER 11, 2019

Its members have presented at conferences around the world. Data-driven PR, powered by AI, is impacting the evolving face of communications. Other professions such as finance, banking, law and accountancy are upskilling en masse. We took our industry-leading research and work to thousands of communicators worldwide.

Data-Driven PR 79

Data-Driven PR Data Conference Tools 79

Stephen Waddington

AUGUST 27, 2018

[i] The model describes the different forms of communication between an organisation and its stakeholders. In the Third Annual Grunig Lecture Series[iii] at the PRSA International Conference in October 2010, Larissa and James Grunig explained the original objective and motivation of the research team. "We

Communications 60

Communications Analysis Web Handbook 60

MaccaPR

FEBRUARY 10, 2015

First, there’s no celebrity who understands how to connect en masse – seemingly authentically and intimately with millions of fans – as brilliantly as Swift. million views for the “Shake It Off” video. Imagine how far your brand could go with videos that spoke with, rather than at, your customers on YouTube with this level of feeling?

Social Media 48

Social Media Marketing Media YouTube 48