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How to Spy on Your Competition & Steal Their Secrets

Cision

You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Case Study in Innovation Outside a Niche. Cool infographics. How did Movoto do it? The Key Steps.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Case Study in Innovation Outside a Niche. Cool infographics. Also take a tour of their websites and blogs. The Key Steps.

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What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

Allow me to present a case study, and you decide if my theory is valid. In order to help educate the public on how duck adoptions help YESS, we created several infographics and videos that we posted throughout the months leading up to the race. What a Duck Can Do. These elements did more than educate—they told a story.

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

If you’re already creating content for the masses — whether an infographic, video, case study, blog post, white paper or e-book — view the newsroom as an aggregator. Tip : Study the analytics of your newsroom as closely as other pages of your website. Remember: It’s okay to remove materials from a newsroom.

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