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An Amazon Executive’s 4 Secrets to Capturing and Maintaining Your Audience’s Attention

PRSay

In her 45-minute talk, Graham shared four tips for capturing and maintaining your audience’s attention — applicable for everything from effective internal communications to working with prospective clients. Focus on making, not just curating, content that’s sticky — and invest in those efforts. Put your bottom line on Top (BLOT).

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The Twin Cities’ social media power brokers

Communications Conversations

And, he manages a small team of people who manage the corporate GM social channels (external AND internal). Holly Spaeth, Director-Digital Marketing, Polaris. Alyssa Greve, Director of Content Marketing, Cambria. And, he has big-time brand experience to back that up. Why is she a power broker?

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17 people who should have been on MN AdFed’s 32 Under 32 List

Communications Conversations

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Katie is also a board member for SocialMedia.org, where she represents Renewal by Andersen in discussions about social media among the world’s greatest brands.”

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Do ‘Unorthodox’ Social Networks Have Marketing Value?

Cision

A particular social network may be the mainstay of your content marketing strategy, or it may be a complementary network to promote some other medium. Or, you may just be looking to create brand awareness. Want to learn how listening to customers on social can benefit your brand? What are your goals? Tumblr is ranked no.

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