Cision
JULY 26, 2017
On Facebook, the likelihood of a brand post reaching an intended audience is low. Facebook’s post-IPO algorithm has never been favorable to brands, and their update last year to promote “friends and family” posts over news publishers and brand posts seems to have further diminished the expected reach for any particular post.
The Stalwart Blog
JUNE 26, 2015
Summertime is here and with it comes the Hollywood blockbuster, known for big names, big budgets and…big brands? Over time, occurrences of product placement have become the rule rather than the exception in not only film, but television as well. . Despite its prevalence, Jurassic World takes brand integration to an entirely new level.
Masters in Communications
FEBRUARY 12, 2022
The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. Websites and digital television are technically broadcast media at the same time.
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