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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. Along the way she has published three books and created a vibrant community. I caught up with some of the contributors to talk about the future of our profession.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

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Media relations is thriving

Stephen Waddington

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.

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Flacked Off

Mark My Words

Flack has no documented origin but appears in circulation in the 1940s around the time that the press junket came into being. Traditional journalism is being eviscerated by divestment in print in favour of online. Why then do the books on PR’s demise chime so well with the zeitgeist? No one cares about history.

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What Goes in a Great Media Kit

ReimaginePR

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Even radio. You additionally need to provide the questions that their anchor should ask with the video in an accompanying document. Again, the highest resolution and biggest photos you can manage are critical to anything print.

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