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Bringing Open Community To Public Relations

Waxing UnLyrical

Maddie : Lindy and I have talked to thousands of association executives who have voiced their frustrations about the social web. better, more responsive customer service, or fundraising, or reaching younger stakeholders, etc.). There are a ton of books being published on community and how social media plays into that.

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Powwowing With Pepco on Social Media

Waxing UnLyrical

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? When it struck me that that might not be very fair.

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WOM: What's Really Behind The Buzz

Waxing UnLyrical

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

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