Remove Blogging Remove Reputation Remove Technology Remove Wireless
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Has Apple Lost Its PR Magic?

ImPRessions - Crenshaw Communications

For a decade sales have climbed along with profits, and its reputation for innovation has flourished. In consumer technology, it’s the norm for sales to slow and profits to erode over time. That’s why it was a shock last week when Apple pulled the plug on its highly anticipated AirPower wireless charging pad.

Wireless 156
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Are search engines controlling how we think?

PR in High Definition

To put it simply, the US Justice Department has accused Google of abusing its power as the most popular search engine – this was done by making deals with wireless carriers to ensure its search engine is the exclusive or dominant option on the devices of millions of consumers. SEO actually has a critical role to play in reputation management.

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Your audience with the public

Stephen Waddington

This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The result is pointless at best and a reputational issue at worst. This is data from We Are Social’s Digital 2019 Global Digital report. It’s frequently broadcasted with no effort to listen or engage.