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28 Observations from 28 Months as a Solo PR

ZudePR

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Spot on, Wikipedia.

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Digital journalism is alive but is digital PR?

Norton's Notes

Digital journalism can mean many things according to Wikipedia: Digital journalism also known as online journalism is a contemporary form of journalism where editorial content is distributed via the Internet as opposed to publishing via print or broadcast. So the future of journalism is creative clever digital journalism.

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Early-to-Mid-2000s: Product manager calls, freaking out about commenters in a blog post on WayTooMuchTech.Com. PR person talks to blogger who, understanding the impact of these trolls, bans them and hides their comments. Late-2000s-to-Early-2010s: Chief-of-Staff calls, freaking out about the Wikipedia article about the company’s CEO.

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Early-to-Mid-2000s: Product manager calls, freaking out about commenters in a blog post on WayTooMuchTech.Com. PR person talks to blogger who, understanding the impact of these trolls, bans them and hides their comments. Late-2000s-to-Early-2010s: Chief-of-Staff calls, freaking out about the Wikipedia article about the company’s CEO.