Remove Analysis Remove Digital PR Remove Financial Remove Viral
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Top Five Books Every PR Pro Should Read

Critical Mention

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by David Meerman Scott.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

What causes a crisis to go viral? The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism.

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PR's Transformation: Shifting from Expense to Profit Center

Presspage

With the advent of social media, online reviews, and instant news dissemination, PR’s role has undergone a significant transformation. In today's dynamic digital landscape, the value of a positive online presence cannot be overstated. Digital tools can measure the impact of PR’s efforts with unprecedented precision.

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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

He did this really interesting analysis of the, like 12 companies that. And so I spent, six, seven years essentially marketing consumer financial products. I read a really interesting report the other day from from Cyrus Shepard and he did an analysis of internal linking anchor texts and the impact on rankings.

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