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Behind the Headlines With Holly Beverly

Cision

What is it like to now move to an agency? I really like both the corporate and agency side, but in some respects, working at an agency is more dynamic in that you are literally working on client accounts and across industries that are enormously diverse – retail, tech, gaming, real estate, foundations and entertainment.

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What Goes in a Great Media Kit

ReimaginePR

Great broadcast quality high-definition video. Footage must be high definition since stations no longer broadcast in analogue. Television shows cut to a new angle on average every 3 seconds or so. This is shot as if done by a television station. We know how influential great media coverage can be. It is completely doable.

Media 120
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4 Keys to Distributing Public Service Announcements

Cision

Although PSAs have been around since World War II and have been a tactical public relations mainstay for decades, the methods of distribution and best practices for PSAs have definitely evolved over the years. The real estate adage “location, location, location” is also relevant to PSA distribution.

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4 Keys to Distributing Public Service Announcements

Beyond PR

Although PSAs have been around since World War II and have been a tactical public relations mainstay for decades, the methods of distribution and best practices for PSAs have definitely evolved over the years. The real estate adage “location, location, location” is also relevant to PSA distribution.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. Websites and digital television are technically broadcast media at the same time.

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