Remove Advertising Remove Creativity Remove Infographics Remove Seminar
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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

Too often what you see is fantastic, creative implementation, but I’m left with a sense of ‘why’? There has been a drop in event-based training: conferences and events have dropped by 6% to 41%; and seminars and roundtables have dropped in rating by 16% to 27%.

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#18: The future of storytelling in healthcare communications

NewsWhip

So, we had to move to media channels that are more creative, that are more mobile, that are more dynamic and personalized, and that’s led us to where we are today which is a ripe opportunity for our clients and healthcare to really embrace these new storytelling opportunities and reap the benefits of more modern media strategies.