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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Dentsu recently came out with a survey regarding consumers’ summer travel plans. How inflation is impacting travel plans A new Bankrate survey confirms that American consumers are more mindful of their budgets due to rising inflation. Popular destinations include Walt Disney World, Universal Studios, and water parks.

Travel 40
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Happy little Vege-stunts

Prakkypedia

There’s no pesky product development, storage, transport, pricing, sales or launch to deal with. I was one of the consumers who bought a block to see what it would taste like. That was created by Ogilvy & Mather, a New York City-based advertising, marketing and public relations agency. Again, it was all about the chatter.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Advertising and marketing people might have used to have control. Advertising can’t do that.