Waxing UnLyrical

NOVEMBER 1, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Sticky PR Measurement: Are We There Yet? Measure me this How many times have you been asked, “Well, what is the value of public relations?” or “Can you really measure that ?”

Measurement 103

Measurement Education Facebook Course 103

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Media databases provide detailed information about media outlets, like contact info and past coverage. You’ve heard carpenters are only as good as their tools. Or is it that a good carpenter never blames their tools?

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Media databases provide detailed information about media outlets, like contact info and past coverage. You’ve heard carpenters are only as good as their tools. Or is it that a good carpenter never blames their tools?

Digital PR 62

Digital PR Tools Google Pitching 62

Waxing UnLyrical

SEPTEMBER 14, 2010

It just means I think the media advisory format is one that’s easy to use and understand, and drives the point home, which is why I’ve recently been using it to explain how to set up your measurement program as well. Most PR pros (and firms). We in the PR industry have done a poor job of defining and promoting what we do.

Facebook 106

Facebook Twitter Education Industry 106