Remove 2025 Remove Creativity Remove Facebook Remove Leadership
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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

Sometimes I still hear, "Please, manage our PR activities, but don't touch our Facebook and Instagram pages, because my secretary is managing them perfectly." He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. Now the leadership is horizontal.

Meeting 98
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How the Pandemic Changes Have Affected Business.

Maxim Behar

Back in 2014, a year before I became the President of the global PR association ICCO, I spoke at our annual summit meeting in Paris, and I made the forecast that by the year 2025, some 70% of the consultancy business will be out of the office and working from home, or coffee houses. Or why aren’t we using Facebook? Messenger?”

Travel 64
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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

Born between 2010 and 2025 to millennial and Gen Z parents, the Alpha Generation’s first members are beginning to emerge as consumers as they enter middle school. This means they’ll likely shun Instagram and Snapchat just as Gen Z avoids Facebook today. Do you know anyone under 9? Offer transparency.

Groups 138