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Meet the Media: Hannah Lutz, Reporter at Automotive News

Bianchi Biz Blog

My editor often reminds me to ask myself when sorting through so many pitches: what problem does this solve? I began my journalism career in 2014 as an intern at Automotive News. What advice do you have for PR people that want to pitch you? Every good story must have tension, conflict or some sort of ‘a-ha’ factor.

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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

Consequently, PR and marketing teams will have more flexibility to justify pursuing a coverage opportunity with these contacts, as there’s less full-time staffers to accommodate pitches. Every employee needs media training. The pandemic boosted webinars, lives, online training, lectures, and the like.

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