2007 Community Reputation Storytelling 
wiredPRworks
MAY 23, 2022
Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. Two years later, this list also landed me a place as the LinkedIn expert in Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click by Larry Weber. Why would anyone want 10 ways? How could I delete this entry??
Burrelles Fresh Ideas
APRIL 9, 2024
Because it leverages the power of online platforms to amplify brand messages, engage directly with target audiences, and manage reputation in real time. Crafting stories that resonate One key aspect of merging PR with digital strategies is the art of storytelling.
PR Conversations
AUGUST 18, 2011
Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. Internal communications often say they are corporate storytellers. A bit of the back story. Same with documentary film makers. Do you see the problem? It’s almost over-used.
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