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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

We got to experience the hippie web (2005-2015) revolving around earned and owned media. Having truckloads of agencies adds complexity and kills ROI. ” Conversely, I hear senior professionals disregard younger ones since “they don’t understand the fundamentals of corporate communication.” The outcome?

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The PR Industry Needs More Than Just Better PR

Doctor Spin

We got to experience the hippie web (2005-2015) revolving around earned and owned media. Having truckloads of agencies adds complexity and kills ROI. ” Conversely, I hear senior professionals disregard younger ones since “they don’t understand the fundamentals of corporate communication.” The outcome?

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52