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How Agencies and In-House Teams Bring Out the Best in Each Other

Cision

In fact, nearly 60 percent of brands who are members of the Association of National Advertisers say they have in-house creative teams, which is an increase of about 18 percent over the past seven years. Despite the trend to go in-house, brands still collaborate frequently with external agencies.

Agency 189
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Charles told me: Listen to what King Simeon II is saying, each his word is priceless.

Maxim Behar

As he sent me off and played with the brand-new Nokia model I had just bought, which had just been returned to me by the porter and clicked his tongue in amazement at this marvel of technology. The rest was like a fairy tale, one of the best, and of those that come true.

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Charles: Listen to what Tsar Simeon tells you, every word of his is precious.

Maxim Behar

As he sent me off and played with the brand-new Nokia model I had just bought, which had just been returned to me by the porter and clicked his tongue in amazement at this marvel of technology. The rest was like a fairy tale, one of the best, and of those that come true. Some dreams really do come true.

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A Measurement Summit for All Reasons

Katie Paine's Measurement Blog

Including everything from how to communicate while the Russians invade your country to how to measure an entirely new way of branding, called “unbranding.” (Yes, and Where is measurement technology leading us? Read how to measure an unbranded campaign in our article Unbranding: The Ultimate in Branding Understatement.

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PReparing for Rio 2016: The Unique Opportunities & Challenges of an Olympic Year with Octagon Olympic & Action Sports’ Drew Johnson

PRSay

Over the next six months, we will once again not only witness some of the most exhilarating and historical athletic feats by Team USA Olympians and others from around the world, but also watch some incredible brand campaigns play out in their public relations and advertising initiatives along with being seen on a multitude of social media channels.

Sports 60