PReparing for Rio 2016: The Unique Opportunities & Challenges of an Olympic Year with Octagon Olympic & Action Sports’ Drew Johnson
PRSay
MAY 5, 2016
The process continued leading up to, during, and following the 2014 Winter Games in Sochi, and since then, has transitioned to the proactive outreach and execution stage of our strategic PR efforts for Rio 2016. Second, only pitch good stories. Do not push send on a pitch just to say you completed your media outreach.
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