2001, Employee, Video and Viral - Public Relations Today

How to Spy on Your Competition and Steal Their Secrets

Beyond PR

JUNE 2, 2017

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Implement viral marketing tactics. Curated video content. To sum it up, people gravitate to viral content that’s written about them. How did Movoto do it?

Real Estate

Real Estate How To Web Case Study

A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

AUGUST 27, 2018

Survey questionnaires were completed by approximately 5,400 senior executives, public relations practitioners and employees. But devising an idea that is meme-friendly that inspires an audience to develop and share so that it goes viral is as tough as it gets. The Internet is littered with failed attempts.

Communications

Communications Analysis Web Handbook

Public Relations Today

How to Spy on Your Competition and Steal Their Secrets

A critical review of Excellence Theory in an era of digital communication

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