Waxing UnLyrical

FEBRUARY 19, 2016

Seeing as how February, as a month, is all about love, I wanted to focus this month’s #measurePR chat on the folks who give us the most love in our businesses: our community. Here’s some of what we talked about. It fuels community fire and gives lift to PR efforts. I put higher priority on actions.

Community 40

Community Measurement Tools Facebook 40

PR 20/20

JULY 15, 2020

At PR 20/20, you know we love to look beyond. We fuel growth today through marketing, sales and service platforms like HubSpot. PR 20/20 was HubSpot’s first agency partner. More on the origins of PR 20/20’s HubSpot story here. Growth Today & Tomorrow. But what do we see? From Automation to Intelligence.

Marketing 54

Marketing Resources Data Software 54

Communications Conversations

MARCH 14, 2017

The kind of person most people feel very comfortable talking to–even if they don’t know her all that well. With the political climate and the advent of “fake news” and “alternative facts”, it’s an interesting time to be in the PR field. Personally, it’s the people. People who have mentored me.

Ethics 68

Ethics Leadership Examples Fashion 68

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. You are a founding member of PR Boutiques International. What do you love about the PR trade?

Communications 50

Communications Marketing Internal International 50

Beyond PR

MARCH 25, 2016

It’s not surprising; multiple research reports have demonstrated the positive impact customer advocacy has on conversion rates, revenue and client retention. In my previous blog posts about advocacy marketing, I looked at how advocacy content can benefit your brand and how to start sharing your customers’ love.

Marketing 40

Marketing B2B B2C Leadership 40

Bianchi Biz Blog

JANUARY 24, 2022

In addition to overseeing our editorial direction and content strategy, I spend a lot of my day working and talking with the people associated with our publications. That includes our creative director, writers, industry and content partners, numerous marketing and PR professionals, and readers. Any pet peeves with PR people?

Meeting 78

Meeting Automotive Media Technology 78

Cision

MAY 21, 2015

But why is podcasting important to PR and marketing professionals? I love hearing from my fans, and boy do they love sending me questions That’s why I’ve started the AskPat podcast. And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio.

Social Media 120

Social Media Marketing Pinterest Media 120

Maxim Behar

SEPTEMBER 3, 2023

We start with the king of PR, well known locally and around the world - Maxim Behar. The water is clean, it's not polluted with fuels. I've come for coconuts, and these are lovely, I’ll take the mango for sure. Stay healthy and keep serving your customers. The actress whose smile never lies Radina Dumanian.

Course 59

Course Meeting Local Travel 59

PR Fuel

OCTOBER 2, 2018

I’ve written about press release errors to avoid – below are more PR failures that are all too common : 3 Times When You Shouldn’t Write a Press Release. I want to talk about not writing press releases. You have nothing to say – A while back, PR Fuel published a collection of press release topic ideas.

Writing 45

Writing SEO Report Blogging 45

MaccaPR

FEBRUARY 10, 2015

Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) Swift has carefully, methodically and brilliantly crafted a public persona designed to make you love her (or else).

Social Media 48

Social Media Marketing Media YouTube 48